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Engeneering Psychology 2008 Department of Instrumentation and Control Engineering, Faculty of Mechanical Engineering, CTU in Prague, Technick a 4, 166 07 Prague 6. Information Design Which is the design of informations?.

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Information design which is the design of informations

Engeneering Psychology 2008

Department of Instrumentation and Control Engineering,

Faculty of Mechanical Engineering, CTU in Prague,

Technicka 4, 166 07 Prague6

Information DesignWhich is the design of informations?

HMI – Human-Machine Interaction, MMI – Man Human-Machine Interaction, GUI - Graphical user interface, Graphic design, Visual Style, Information Design, Vizualization of Information’s Flow, Firm Stzle, Visual Communication, Language of Visual Information,

Jakub Jura

[email protected]

Information design
Information Design

  • Information design has been defined as the art and science of preparing information so that it can be used by human beings with efficiency and effectiveness (Jacobson Eds. 2000 p. 15).

    data information  knowledge wisdom(Jacobson Eds. 2000 p. 271)

Ladislav Sutnar

(1897 – 1976)

Communication s schema




vysílač sdělení přijímač

sender message receiver

Coding of information

Decoding of information

Communication Channel


Sign resource of communicator

Sign resource of communicant

Communication’s Schema

  • Sensation modalities:

  • Vision

  • Hearing

  • Touch

  • Olfaction

  • Gustation

Analog and digital communication
Analog and Digital Communication

  • Analog Communication

    • Everything is expressed continuously by simile of quantity.

    • There is not negation in Analog language.

    • Touch the intuition, imagination, metaphor, narration.

  • Digital Communication

    • Everything is expressed uncontinuously in the words.

    • Touch the reason, logic and dispassionate argumentation.

Axioms of communication
Axioms of Communication

  • One Cannot Not Communicate.

  • Every communication has a content and relationship aspect which is metacommunication for the former.

  • The nature of a relationship is dependent on the punctuation of the partners communication procedures .

  • Human communication involves both digital and analog modalities .

  • Inter-human communication procedures are either symmetric or complementary

Paul Watzlawick, Pragmatics of Human Communication,

Model of operator
Model of Operator





Controled System


Meanings of colors
Meanings of Colors






Feeling from the color X Meanings of the colors

User interface hmi human machine interface man machine interface hci human computer interface
User Interface - Human Machine Interface, Man Machine Interface, HCI – Human Computer Interface

  • TUI - Text User Interface

  • CLI - Command Line Interface

  • GUI - Graphical user interface

  • 3DUI - Three-dimensional user interface

Gui graphical user interface
GUI - user interface

  • Where is used?

  • What is an Interaction Design?

Wimp standard
WIMP standard

  • W: Window(s)

  • I: Icon(s)

  • M: Menu(s); Mouse/Mice (rarely) (note that mice are a subset of pointing devices)

  • P: Pointing device(s); Pointing; Pointer(s) (note that the term "pointer" is often used as a synonym for mouse cursor); Pull-down menu(s) (note that pull-down menus can be thought of as a subset of menus)

    WIMP interaction was developed at Xerox PARC in 1973) and popularized by the Macintosh computer in 1984.

Goms standard

  • An approach to human computer interaction observation developed in 1983 by Stuart Card, Thomas P. Moran and Allen Newell

  • Goals - what the user intends to accomplish.

  • Operators - actions that are performed to get to the goal.

  • Methods - sequences of operators that accomplish a goal.

  • Selection rules- user would select a certain method over the others.

Handlers pilot lamps
Handlers & Pilot Lamps