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Opportunities for Entrepreneurs in The Business Travel Market

Opportunities for Entrepreneurs in The Business Travel Market. Presented by Lamon, Milly, Safwat & Simon. Introduction. SWOT Analysis of the Current Market. Strengths. Growth of business travel to India & China Strong UK economy (currency) Growth in ABC1 travellers.

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Opportunities for Entrepreneurs in The Business Travel Market

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  1. Opportunities for Entrepreneurs inThe Business Travel Market Presented by Lamon, Milly, Safwat & Simon

  2. Introduction

  3. SWOT Analysis of the Current Market Strengths • Growth of business travel to India & China • Strong UK economy (currency) • Growth in ABC1 travellers

  4. SWOT Analysis of the Current Market Weaknesses • UK airports are overloaded • Low margins on flight bookings • Low margins on hotel bookings

  5. SWOT Analysis of the Current Market Opportunities • Olympic games in China, then London • Many UK companies are actively outsourcing • The emergence of low-cost long haul (Jet Airways, Air Asia X) • Technology/communications developments

  6. SWOT Analysis of the Current Market Threats • Terrorism • Environmental lobby / taxation • Health fears (bird flu, SARS) • Videoconferencing

  7. Competitors

  8. Opportunities Politically supported • Chinese Government incentives • Indian Government incentives • British Council

  9. Opportunities Economically supported • Capacity within Chinese and Indian companies • SMEs ready to take advantage of outsourcing

  10. Opportunities Socio-culturally supported • Desire for ‘play’ to be attached to business travel (socially responsible to travel once only) • Luxury / high end possibilities • Decrease fears from an alien culture (hand-holding, medical support)

  11. Opportunities Technologically supported • Management information shared between UK and overseas agent using virtual private networks (VPN) • Friendly E-booking systems

  12. Conclusions

  13. Business travel Any questions?

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