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The primary goal of interest groups is to influence public policy. Interest groups influence

The primary goal of interest groups is to influence public policy. Interest groups influence policy by supporting candidates, bringing cases to court, and lobbying lawmakers. Propaganda Techniques. Name Calling: giving an opponent an unpleasant label.

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The primary goal of interest groups is to influence public policy. Interest groups influence

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  1. The primary goal of interest groups is to influence public policy. Interest groups influence policy by supporting candidates, bringing cases to court, and lobbying lawmakers.

  2. Propaganda Techniques • Name Calling: giving an opponent an unpleasant label. • Endorsement: having a well known & well liked person support a candidate • Stacked Cards: presenting only one side of an argument and telling all that is good/bad about a candidate • Glittering Generality: a statement that sounds good but is truly meaningless • The Bandwagon: showing that ‘everyone loves candidate A’ • Just Plain Folks: showing that a candidate is simply a ‘normal person’ like everyone else • Symbols: having symbols in their commercials for appearances sake How are interest groups regulated? Only a certain amount of $$ may be spent by interest groups on campaigns, lobbyist must be registered to lobby, a certain amount of time must pass before a former Congressperson can become a lobbyist.

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