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Innovation as a Core Business Process

Innovation as a Core Business Process. DTU Diplom Innovation Metode og Værktøjer Jan Schlunssen. Hvad gør vi er der en strategi vi bare kan følge. Core business.

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Innovation as a Core Business Process

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  1. Innovation as a Core Business Process DTU Diplom Innovation MetodeogVærktøjer Jan Schlunssen

  2. Hvad gør vi er der en strategi vi bare kan følge

  3. Core business Spørgsmålet må og skal altid være hvordan får vi gjort innovation til en integreret del af den virksomhed vi arbejder i – inspireret af Drucker om marketing

  4. Hvordan skal virksomheden udvikles Er det bare mig – eller var det ikke innovation vi var i gang med ?

  5. Rothwell

  6. Rothwellgeneration 1Technology Push ( First Generation) Læg mærke til hvordan den passer fint med produkt konceptet fra marketing – den der har det bedste produkt vinder

  7. Rothwellgeneration 2MarketPull Marketneed Development Manufacturing Sales Passer med marketing konceptet

  8. RothwellGeneration 3 The "Coupling Model"

  9. RothwellGeneration 4

  10. Er det her generation 5?

  11. Lærende organisation • Having all-members of the “team” (those who need one another to act) together • Explaining the ground rules of dialogue • Enforcing those ground rules so that if anyone find himself unable to “suspend” his assumptions, the team acknowledges that it is now “discussing” not “dialoguing” • Making possible, indeed encouraging, team members to raise the most difficult, subtle and conflictual issues essential to the teams work • Senge The fifth disciplin • Baseret på Bohm om dialog

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