What Do We Mean By Privacy?. Is it the opposite of public, or publicness ? Is it the same as secrecy? Is it about being left alone? Does it differ from intimacy? Is it about control ling our personal information? Is it about autonomy, dignity? Should we have a right to privacy?.
These models often intersect in the social, policy, and legal domains.
2) bodily privacy – the protection of personal bodies from invasive procedures and practices such as genetic testing and workplace drug testing;
3) privacy of communications – privacy of mediated communication including postage, telephony, telecommunications; and 4) territorial privacy – limiting surveillance of individuals and collectives within workplaces and public and commercial spaces through video surveillance, CCTV, and biometric technologies.
Essential aspect of human dignity and autonomy
Social media create multifaceted and integrated databases and hyper-textual modes of information. One of the characteristics of social media is their two-sided nature; while they have the ability to empower citizens, at the same time they make citizens more vulnerable to surveillance manipulation, through tools such as cookies, personal information gathered by search engines, e-mail surveillance and increasingly sophisticated algorithmic formulations that can aggregate, synthesize, and distribute information to third-party marketers.
Social media also create a “modern permanent record” (Dixon and Gellman, 2011, p.7) - a compilation of all of the digital traces that we leave as we navigate amongst different websites and social media platforms, and conduct numerous online transactions, from shopping for books on Amazon.com to engaging in forms of civic participation such as contributing to political forums. Our physical locations can be tracked, monitored, and remembered and rendered extremely difficult to erase – as is the case with geo-location tools such as FourSquare, where we can actively reveal our daily perambulations in order for our friends and colleagues to follow us, or to receive tips on consumer discounts or recommendations.