4.00 Acquire a foundational knowledge of promotion to understand its nature and scope. 4.01A Explain the role of promotion as a marketing function. Define the term promotion.
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4.00Acquire a foundational knowledge of promotion to understand its nature and scope
4.01A Explain the role of promotion as a marketing function
For example: A car salesman
For example: FBLA volunteers at Downtown Winterfest and it’s published in the school newspaper
Any non-personal form of communication designed to inform, persuade, or remind.
Materialism - Be the first to have it, stay ahead of others
Example: A woman drinking a diet soda
Example: Video games have age ratings
For example: Restaurants at the food court in the mall offers free samples