Make Poverty History Campaign Evaluation. Andy Martin, Firetail Limited Bonn, March 2007. Agenda. The Campaign The Evaluation Objectives and Scope Structure Process Limitations Benefits Outputs Final Thoughts. MakePovertyHistory. The 2005 Campaign.
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Andy Martin, Firetail Limited
Bonn, March 2007
“Everyone knew that 2005 was a massive year for development campaigning in the UK”
The coalition’s objectives
Progress against objectives
Approach & Setup
Ways of working
“Our approach has been deliberately participative. Rather than seek to offer a definite view, we have attempted to present the consensus of internal and external opinion.”
“Most lessons to take from the year are definitely positive. The question is how to maintain this now you’re in a different era”