Public relations
Download
1 / 10

Public Relations - PowerPoint PPT Presentation


  • 59 Views
  • Uploaded on

Public Relations. By: Elisabeth Godfrey. Careers. Publicity Communication Training. Qualifications. College degree Internship Experience in print/electronic journalism Experience in engineering, sales, or finance Ability to write and speak well Decision making Problem solving

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about ' Public Relations' - evita


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
Public relations

Public Relations

By: Elisabeth Godfrey


Careers
Careers

  • Publicity

  • Communication

  • Training


Qualifications
Qualifications

  • College degree

  • Internship

  • Experience in print/electronic journalism

  • Experience in engineering, sales, or finance

  • Ability to write and speak well

  • Decision making

  • Problem solving

  • Research skills


Personality traits
Personality Traits

  • Outgoing

  • Self confident

  • Understand human psychology

  • Enthusiasm for motivating people

  • Competitive yet flexible

  • Function as part of a team


Demand
Demand

  • Public Relations Specialist jobs expected to increase 23 percent from 2010-2020.

  • Public Relations Managers jobs expected to increase 16 percent from 2010-2020.

  • Companies need a high profile image

  • Social media


Benefits
Benefits

  • Most economical way to reach audiences

  • Make demand of company’s product stronger

  • Develop stronger image of firm

  • Company appears active or “on the move”

  • Seven times credibility of advertising

  • Advantage over competitors who don’t use PR effectively.


Salary
Salary

  • Starting $30,000 at a firm and $24,000 at a non-profit organization.

  • PR Specialist ranges from $24,000-$72,000+

  • PR Manager median is $86,631


Georgetown university
Georgetown University

  • Think strategically

  • Gain global perspective on communications and public relations

  • Become leaders in digital world

  • Learn to use social media effectively

  • More clear writing skills


University of southern california
University of Southern California

  • The first year students gain a solid foundation in strategic thinking, applied research and analysis, and ethics

  • Start focusing on a specific area of focus based on their interests.

  • Prepared to succeed in many different organizations.


Works cited
Works Cited

  • http://money.howstuffworks.com/business-communications/how-public-relations-works6.htm

  • http://www.collegegrad.com/career/careerinpublicrelations.shtml

  • http://www.prsa.org/Intelligence/BusinessCase

  • http://www.bls.gov/ooh/management/public-relations-managers-and-specialists.htm

  • http://lciweb.com/PR.htm

  • http://annenberg.usc.edu/Prospective/Masters/SPR.aspx

  • http://scs.georgetown.edu/departments/12/master-of-professional-studies-in-public-relations-and-corporate-communications/department-details.cfm

  • http://work.chron.com/salary-entry-level-public-relations-6157.html

  • http://businessmajors.about.com/od/jobprofiles/p/PubRelProfile.htm


ad