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ECA Electrical Industry Conference - Speakers. Interactive approach to find out what the conference speakers were discussing. 1. ECA Electrical Industry Conference – Talking Heads. Interactive way to get the inside scoop from conference attendees. 2.

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Eca electrical industry conference speakers
ECA Electrical Industry Conference - Speakers

Interactive approach to find out what the conference speakers were discussing

1


Eca electrical industry conference talking heads
ECA Electrical Industry Conference – Talking Heads

Interactive way to get the inside scoop from conference attendees

2


Eca electrical industry conference networking showcase
ECA Electrical Industry Conference – Networking Showcase

Video summary of the Networking Showcase sessions (and links to presentations)

3


Eca electrical industry conference video round up
ECA Electrical Industry Conference – Video Round-Up

Video news report rounding up the full event – business and social clips

4


Eca electrical industry conference photo gallery
ECA Electrical Industry Conference – Photo Gallery

Over 170 photos covering all the business and social highlights of the conference

5


Learnings leads
Learnings & Leads

Excellent advance scripting and planning

Better to have more time after conference before sending out information

ECA want more input into content – now need to refine that relationship

Team now have better understanding of format of conference and work involved

Good Content for [email protected] and VoltiNEWS reports and for website

Interesting Feedback from working group

50 new registrations

Website hits

Meeting with David Pollock, ECA to discuss closer integration

Tony Cooke – Liaison officer ECA Northern Regions very keen for closer integration

Higher profile in industry in general

Discussions with Frank Whitefoot regarding 2009

Potential partnership with KNX

6


Frankie s positive outcomes from the eca conference
Frankie’s positive outcomes from the ECA Conference

Fabulous networking opportunity

  • Allan Littler, ECA President and Chairman of Amalgamated Ltd.

  • Martin Bailey, NG Bailey’s Chief Innovation Officer and ECA Vice President (Building Service Engineers)

  • Doug King, Principal of King Shaw Associates (Building Service Engineering)

  • Ray Foster, MD of J. Brand (Electrical Data Telecommunications Contractors & System Integrators)

  • Bill Wright, MD W. Wright Electrical (Electrical and Mechanical Contractors)

    Proved strength in film production and editing, along with development of ECA mini-site – Voltimum is a one-stop shop media partner (camera crew, presenter, journalist, web designer, and advertiser)






Topics
Topics

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  • Internet today and tomorrow 

  • Current Status and targets 

  • How does Google evaluate my site ? 

  • Site Optimization for better visibility? 

  • SEO Training Part 2

  • Multimedia Search Engines

  • Optimize the site’s contents

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12



Users sept 2007
Users ( Sept 2007 )

Internet today

(Million) Population Internet Users %

Europe 810 338 42

North America 335 233 69

China (PR) 1,317 162 12

Japan 129 88 68

Rest of the world 3,984 424 11

Total 6,575 1,245* 19

*: 509 M in 2000

14


Entering traffic
Entering traffic

Internet today

  • 95% of internet entering traffic comes from Search Engines

  • Search results generated daily

  • Market share in Europe:

Top 5 ( June 2007)

15


Quality of search results in our world
Quality of search results in our world

Internet today

  • Non « traditional »  distributors pollute results

  • The visibility of your brand will be affected by this

16


Universal search engines
Universal Search Engines

Internet tomorrow

  • Search Engines move towards a mix of multimedia content

    • Animated images, videos

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  • This content appears in the results

17


Universal search engines1
Universal Search Engines

Internet tomorrow

We believe the winners will be those that will be able to appear in the new generation popular sites with high value content

Professionals and Potential prescribers

18



Indexed pages on march 31 2008
Indexed pages on March 31, 2008

Status and targets

20

Voltimum total is 78% of the the total number of partner indexed pages and growing !


Targets 2008
Targets 2008

Status and targets

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21



What you want to know
What you want to know

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PR / 10 = 0.2

PR = ?

PR = 2

PR / 10 = 0.1

PR = 1


What you want to know1
What you want to know

How does Google evaluate my site?

  • What is the Trust Rank?

    • Quality / Relevance rating

  • Targets:

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