1 / 9

Communication: Reading & Speaking

Introduction to Business & Marketing. Communication: Reading & Speaking. Review the following concepts: Communication Personal communication Professional communication Listening Verbal v. Non-verbal communication. Review.

ethan
Download Presentation

Communication: Reading & Speaking

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Introduction to Business & Marketing Communication: Reading & Speaking

  2. Review the following concepts: • Communication • Personal communication • Professional communication • Listening • Verbal v. Non-verbal communication Review

  3. Reading: “active mental process of receiving & understanding a message” What Is Reading?

  4. Focus your mind Summarize as you read Make connections/form mental pictures Build your vocabulary Read For A Reason

  5. Speaking: “verbal communication” • HUGE part in marketing jobs Speaking

  6. Persuade Inform Entertain Why We Speak

  7. Jargon: “specialized vocabulary used by a specific group” • Example: • IDK • LoL • hashtag (#) Jargon

  8. When is Jargon used? Why is Jargon used? Why Use Jargon

  9. Reading Reason to Read Speaking Why We Speak Jargon Wrap-Up

More Related