Media influences fast foods
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Media Influences & Fast Foods. One influence on our eating behaviors is media. Is media influence usually positive or negative? What are some examples of negative media influences on eating behaviors?.

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Media Influences & Fast Foods

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Media influences fast foods

Media Influences & Fast Foods


One influence on our eating behaviors is media

One influence on our eating behaviors is media.


Media influences fast foods

Is media influence usually positive or negative?What are some examples of negative media influences on eating behaviors?


Media influences fast foods

About 50% of all food ads are for fast foods, sweetened cereal and candy. What are some of the outcomes of these advertisements?


The outcomes include

The outcomes include:

  • Growing obesity in the United States.

  • Increase in the number of people eating at fast-food restaurants.

  • Change in perception of “normal” serving sizes.


Turn to supersizing america on page 21

Turn to “Supersizing America” on page 21.


Media influences fast foods

What surprised you the most about what you read?What strategies are used to manipulate your eating behaviors?


Media influences fast foods

You are going to have an opportunity to counteract these marketing strategies by developing an awareness campaign to help educate others about these issues.


Get with a partner and turn to the nutrition awareness campaign planning guide on page 22

Get with a partner and turn to the “Nutrition Awareness Campaign Planning Guide” on page 22.


What are some methods you could use to educate others about nutrition

What are some methods you could use to educate others about nutrition?


To increase others nutrition awareness you might

To increase others’ nutrition awareness you might:

  • Create a poster campaign about super sizing.

  • Do a presentation about marketing strategies.

  • Develop a brochure promoting nutritional awareness.

  • Make a commercial that tells the truth about food advertising.

  • Develop a mock news broadcast.

  • Create a song.

  • Develop a PowerPoint presentation.


Media influences fast foods

Look at the list and decide which method you and your partner will use in your campaign. Complete question 1 on the activity sheet.


To increase others nutrition awareness you might1

To increase others’ nutrition awareness you might:

  • Create a poster campaign about super sizing.

  • Do a presentation about marketing strategies.

  • Develop a brochure promoting nutritional awareness.

  • Make a commercial that tells the truth about food advertising.

  • Develop a mock news broadcast.

  • Create a song.

  • Develop a PowerPoint presentation.


Who are possible audiences for your campaign

Who are possible audiences for your campaign?


Possible audiences include

Possible audiences include:

  • A specific grade level or age

  • A specific class, e.g., science, band or physical education

  • A specific club or organization, e.g., football team, cheerleaders, Spanish club

  • The entire school

  • Just boys or just girls


Media influences fast foods

Look at the list and decide on which audience you and your partner will try to reach with your campaign. Complete question 2.


Possible audiences include1

Possible audiences include:

  • A specific grade level or age

  • A specific class, e.g., science, band or physical education

  • A specific club or organization, e.g., football team, cheerleaders, Spanish club

  • The entire school

  • Just boys or just girls


What are some techniques advertisers use to try to get you to buy their products

What are some techniques advertisers use to try to get you to buy their products?


Advertisers use the following strategies

Advertisers use the following strategies:

  • Humor

  • Everybody is doing it

  • Making the product seem fun

  • Sex appeal

  • Famous or popular people


Look at the list and decide what techniques will work best with your audience complete question 3

Look at the list and decide what techniques will work best with your audience. Complete question 3.


Advertisers use the following strategies1

Advertisers use the following strategies:

  • Humor

  • Everybody is doing it

  • Making the product seem fun

  • Sex appeal

  • Famous or popular people


Media influences fast foods

Now you need to find information to help you develop the message for your nutrition awareness campaign. After you’ve done your research, answer questions 4 and 5.


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