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17 March PowerPoint PPT Presentation

17 March Privacy (finish) Consumer Privacy Data & informational privacy One should ask: Who has ACCESS ? Who should have ACCESS ? Need to know? Why ? Keep for how long ? And more … My rights Shouldn’t I have a say? Why should I care? Decisions made about us?

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17 March

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17 march l.jpg

17 March

Privacy (finish)

Consumer


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Privacy


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Data & informational privacy

  • One should ask:

    • Who hasACCESS?

    • Who should have ACCESS?

      • Need to know?

      • Why?

      • Keep for how long?

      • And more …


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My rights

  • Shouldn’t I have a say?

  • Why should I care?

    • Decisions made about us?

      • Any effect if data are Incomplete? Erroneous? Sensitive?

  • Visit Data breaches chronology


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Importance of Privacy

  • Privacy and relationships

  • How is it different from pre-computers/networks?

    • Electronic alter ego


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Some Videos

  • Privacy and social networks

  • Cameras

  • Online identity and convergence


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Controversy & Challenge

  • My right to Informational Privacy vs. Others’ right to know vs. Security

    • Does it have to be “vs”?

      • Is it really a zero-sum game?


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Everyone Agrees

  • Privacy is notabsolute in society …why?

  • Willing to divulge SOME info in exchange for SOME economic or social benefit….

    • BUT! Reasonable expectation about how it’s treated…


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Government Surveillance

  • Snuggly bearexplains warrantless wiretapping

  • Cyberspace surveillance plan

    • The story


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Consumer


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History of Shopping

  • Peddlers and door-to-door salesmen

    • Started out at home!

  • Moved to the city

    • 1964 Petula Clark

  • Malls

  • Big Box Stores

    • WalMart


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Internet Shopping

  • 1995: Internet unknown

  • 1996: over 95% of general population aware

  • 1998: online sales increase 200%

    • $2.2 billion

    • < 1% of total retail sales ($3 trillion)

  • 2006: sales > $100B

  • CyberMonday 2007


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Internet Shopping Preference

  • Many still like to purchase offline

    • Pew survey

  • Like convenience

  • Use for research and comparisons

  • Security worries


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  • Some Consumer Safety Web sites

  • Consumers Union: financial privacy

  • FTC’s Consumer Protection page

    • FTC's "Paying On Line" : Paying it Safe…

  • SafeShopping from the American Bar Assn.

  • Consumer Watchdog

  • 'Lectric Law: Consumer Rights & Protection


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Internet Shopping Trends

  • Comparison Shopping sites

  • What are the most important features

    • Google shopping (Froogle) vs Bizrate

    • Amazon vs. Half.com

  • Word of mouth: reviews

    • Gauri et al

  • Shopping Addiction


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