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Entrepreneurship in Entertainment Technology

Entrepreneurship in Entertainment Technology. Welcome!. Today’s agenda. Company Values and Culture People. Values. Core Values. Zappos 10 core values. Deliver WOW Through Service Embrace and Drive Change Create Fun and A Little Weirdness Be Adventurous, Creative and Open-Minded

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Entrepreneurship in Entertainment Technology

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  1. Entrepreneurship in Entertainment Technology Welcome!

  2. Today’s agenda • Company Values and Culture • People

  3. Values

  4. Core Values

  5. Zappos 10 core values • Deliver WOW Through Service • Embrace and Drive Change • Create Fun and A Little Weirdness • Be Adventurous, Creative and Open-Minded • Pursue Growth and Learning • Build Open and Honest Relationships With Communication • Build a Positive Team and Family Spirit • Do More With Less • Be Passionate and Determined • Be Humble

  6. Zynga

  7. EA

  8. Culture

  9. culture • How values • manifest themselves

  10. Culture

  11. Visible Culture

  12. inVisible Culture

  13. Competing Values Framework Flexibility and Discretion Internal Focus and Integration External Focus and Differentiation Clan Adhocracy Hierarchy Market Stability and Control

  14. Competing Values Framework Flexibility and Discretion Clan Adhocracy Employee and Company Customer and Market Hierarchy Market Stability and Control

  15. Competing Values Framework Flexibility and Discretion Clan Adhocracy Employee and Company Customer and Market Hierarchy Market Stability and Control

  16. Next Classes

  17. Class 3/7 • California College of the Arts 1111 Eighth Street, SF Timken Hall • Class: Business of Design • Topic: Experience Design and Brand • Instructors: Christopher Ireland Maria Giudice

  18. homework • For 3/20 and 3/22 – Individual Presentations • Interview people at a company of your choice • Find out the company Values • Learn about the company Culture • Where do they fit in the CVF? • Present in class for discussion • For 3/27 – Team Presentation • Your company values (3 to 5 of them) • How your values will manifest themselves in your culture, both visibly and invisibly (prepare to be questioned about this)

  19. Resources

  20. resources • Some interesting blog posts from entrepreneurs: • Dan Shapiro – Your Company Culture is a Meaningless Platitude • Chris Moody – Startup Culture: Values vs. Vibe • Stever Robbins (on HBR) – Your Every Move, Your Culture • Zappos: • Harvard Business Review – Four Lessons on Culture and Customer Service from Zappos CEO • Harvard Business Review – How Zappos Infuses Cuture Using Core Values • Zappos Website – Zappos Family Core Values • OCAI: • Competing Values Framework

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