Case Study 11 MARRIOTT INTERNATIONAL INC. UNIVERSITI UTARA MALAYSIA (UUM) MASTER IN BUSINESS ADMINISTRATION BPMN 6053 – MANAGEMENT INFORMATION SYSTEM. LECTURER – DR. THI LIP SAM Group Presentation by: URSULA G. JONGIJI ( Matric No.: 803739) SUSANNA A. KOH ( Matric No.: 809426 )
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UNIVERSITI UTARA MALAYSIA (UUM)MASTER IN BUSINESS ADMINISTRATIONBPMN 6053 – MANAGEMENT INFORMATION SYSTEM
LECTURER – DR. THI LIP SAM
Group Presentation by:
URSULA G. JONGIJI (Matric No.: 803739)
SUSANNA A. KOH (Matric No.: 809426)
22nd May 2011
Three top corporate priorities are:
-main function: analyzing revenue data for forecasting and marketing (adjust price according to demand )
will generate additional profit in millions.
Decrease spending on research, marketing & R & D.
Employees can concentrate more on the core operations of business.
The increase in profit making areas will increase in efficiency, productivity & profit.
Risks are lower with purchased software since the software has been tested before releasing to the market.
Outsourcing gives company access to the knowledge pool externally.
In-house expertise might be scarce & expensive to recruit.
In-house resources can focus more to the operations & profit making area of the business.
Thank You ! outsource rather than develop a system in-house.