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Business Cards and Letterheads

Business Cards and Letterheads. Business card. What is the purpose of a business card? Show your identity and affiliation to the company that you are working for or that you own. It is the most widely-used mini-document out there in the business world today

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Business Cards and Letterheads

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  1. Business Cards and Letterheads

  2. Business card • What is the purpose of a business card? • Show your identity and affiliation to the company that you are working for or that you own. • It is the most widely-used mini-document out there in the business world today • It is the last impression that you leave with someone after you have a meeting with them.

  3. Business Card • What can be on a business card? • Business name • Your name • The address of your business • The web address of your business • The business logo and slogan • E-mail address • Your phone number and fax number of your business

  4. Creating an Image • You want your card to stand out, and be remembered. • DO NOT OVERCROWD • A business card is small and a lot of information needs to go on there. Pick and choose the most important parts and put that on the card • Make the important parts of the card stand out more

  5. Creating an image • Consistency • The look of the business card should be consistent with your logo and your slogan. You want it to all mesh together. • Font • You want this to be clean and easy to read. Try not to use too many fonts • Balance • Make the card balanced. You don’t want to have all the information on one side, with nothing on the other side.

  6. Examples of Business Cards

  7. Letterheads

  8. What is a letterhead and why have it? • A letterhead is the heading that is printed at the top of the documents that you create for your business. • It generally has the following: • Company Name, Logo, Slogan • Address • Website address • Telephone number.

  9. What is a letterhead • Everytime you send a letter to a customer, or to another business you will use your “letterhead” • It is another form of advertisement for your company, and getting your name out there.

  10. How to create a letterhead • You will be creating your letterhead in a word document. • It is generally 2- 2 ½ inches at the top of your paper. • Some letter heads also include a footer. • REMEMBER CONSISTENCY IS KEY • You want your logo, your business card, your slogan, and your letter head to all convey the same feeling of your company.

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