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Trade between Colombia and the Netherlands: Context and perspectives Promising sectors. May 24th 2012 M.Sc. J.W. van Bokhoven. www.transfer-lbc.com. www.transfer-lbc.com. Colombia Guess what!. 1. Colombia currently ranks .. on the world list of mild coffee exporters? 2nd 1st 4th 3rd.

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Presentation Transcript
slide1

Trade between

Colombia and the Netherlands:

Context and perspectives

Promising sectors

May 24th 2012M.Sc. J.W. van Bokhoven

www.transfer-lbc.com

www.transfer-lbc.com

slide2

Colombia

Guess what!

  • 1. Colombia currently ranks .. on the world list of mild coffee exporters?
  • 2nd
  • 1st
  • 4th
  • 3rd

www.transfer-lbc.com

colombia guess what
Colombia Guess what!
  • 2. Which of the following companies active in Colombia’s cut flower industry was
  • not (partially) founded/funded by the Dutch?
  • Suata Plants S.A.-Hilverda Kooij
  • Chrysal Colombia
  • Deliflor
  • All three of them have Dutch roots

Barcelona – México City - Paris - Rotterdam – São Paulo

www.transfer-lbc.com

colombia guess what1
Colombia Guess what!

3. How many Colombian hospitals/clinics achieved a place

in the Top 20 of best Latin American hospitals/clinics?

A: 0

B: 1

C: 5

D: 8

Barcelona - México City - Paris - Rotterdam – São Paulo

www.transfer-lbc.com

colombia guess what2
Colombia Guess what!

4. What is the Dutch position as Colombia’s export-destination country?

A: Worldwide nr. 4

B: Worldwide nr. 6

C: Worldwide nr. 5

Barcelona – México City - Paris - Rotterdam – São Paulo

www.transfer-lbc.com

slide6

Transfer Consultancy

“Benelux, France, Spain, Portugal

and Latin-America in your hand”

www.transfer-lbc.com

slide7

Transfer Consultancy

  • Market entry strategy
  • Commercial representation
  • Legal services
  • Sales coordination
  • Market research
  • Partner selection
  • Trade missions
  • Sector studies
  • Export promotion

www.transfer-lbc.com

slide8

Transfer  Clients

www.transfer-lbc.com

slide9

Table of contents

  • Trade Netherlands <-> Colombia in a nutshell
  • New perspectives: coffee, bananas, flowers, and …
  • Agribusiness
  • Energy: coal, oil and gas
  • Infrastructure: sea port development
  • Waste management and technology
  • Medical sector
  • Water management and technology
  • Retail (non) food

www.transfer-lbc.com

slide10

Trade between the Netherlands <–> Colombia

  • Dutch exports to Colombia € 325 million (2011)

-medical products, telecommunication equipment, machines, transport means

  • Dutch imports from Colombia € 1.146 million (2011)

-coal, iron and steel, fruit and vegetables

  • Bilateral trade multiplied with factor 6 in the past 8 years
  • The Netherlands rank 4th as major export destination for Colombia, due to the port of Rotterdam
  • Dutch FDI in Colombia (2011): US$810 million (1st origin of FDI in non-extractive).
  • Excellent trade partners, new horizons!

www.transfer-lbc.com

agribusiness
Agribusiness
  • Dutch massively import flowers, fruit and vegetables from Colombia
  • Need to improve productivity, efficiency, innovation, traceability, sustainability
  • Demand for Dutch agricultural machinery and knowledge
  • Improving logistics
  • With attention for CSR

Barcelona – México City - Paris - Rotterdam – São Paulo

www.transfer-lbc.com

conventional energy coal oil and gas

Colombia region’s 4th-largest oil producer + natural gas reserves of 0.12 trillion barrels

  • Oil leading export product (27%) and source

of foreign income

  • Aim is to produce around 1.4 million

bbl/day of oil in 2020

  • Need for foreign investments and modern equipment
(Conventional) Energy – Coal, Oil and Gas

Barcelona - México City - Paris - Rotterdam – São Paulo

www.transfer-lbc.com

infrastructure sea port development inland navigation
Infrastructure – Sea port development & Inland navigation
  • Modernization and expansion of port and river facilities (2011-2014).The five port development projects will involve expanding existing port facilities in Turbo, Contecar and Aguadulce, and building new terminals in Puerto Nuevo and Tribuga
  • Roads and other connecting infrastructure to the ports
  • Opportunities for Dutch companies to participate in the private and public projects, to share their port and maritime expertise

Barcelona – México City - Paris - Rotterdam – São Paulo

www.transfer-lbc.com

waste management

New legislation on waste (-water) management

  • “Basura Cero”
  • Colombia\'s environment, housing and

development ministry (MAVDT) focuses on

environmental policies (Barranquilla, Medellin,

etc.)

  • Enormous quantity and variety of biomass

(including waste streams) offer many

opportunities

Waste Management

Barcelona – México City - Paris - Rotterdam – São Paulo

www.transfer-lbc.com

slide16

Water Management

  • Colombia-Netherlands Water Partnership (CNWP),

bilateral relationship

  • Dutch expertise will be applied in Flood Risk Management, River Basin Management, Institutional Development and Water Governance
  • Colombian government considers investment of US$ 9 billion on the construction and reinforcing of public infrastructure (e.g. water infrastructure)

Barcelona – México City - Paris - Rotterdam – São Paulo

www.transfer-lbc.com

slide17

Medical Sector

  • 5 out of 20 best hospitals/clinics in Latin-America
  • “Continent’s medically best developed country” +

highest growth potential

  • Legislation guarantees import of quality technology/products
  • Enhanced focus on new technology and medical security + modernization
  • World-class medical tourism destination

Barcelona – México City - Paris - Rotterdam – São Paulo

www.transfer-lbc.com

slide18

Retail (non) food

  • Colombia retail sales: expected growth 2011-2015 = 40% (Forecast Q211 BMI Colombia Retail Report)
  • Urban population almost 80% of total:

38.5% (age 20-44) + 67.2% (of the population economically active).

  • Between 2010-2012 rise of convenience stores in the large cities/ areas of middle and upper-income consumers + introduction of novelties in terms of packaging and ingredients, attracting consumers

www.transfer-lbc.com

slide19

Quiz

Answers Guess what!

  • 1B: 1st (But: 4th overall)
  • 2D: All three have Dutch roots
  • 3C: 5
  • 4A: Worldwide nr 4

Buena suerte!

Colombia Forum 2012

www.transfer-lbc.com

slide20

Transfer Contact

Transfer hoofdkantoor

Jan Willem van Bokhoven M.Sc.

[email protected]

Tel.: +31.10 – 478 07 60

Puntegaalstraat 275

3024 EB Rotterdam

Nederland

Transfer Iberia

Sven V. Kallen M.Sc.

[email protected]

Tel.: +34.93 – 272 47 90

Balmes 76, 1-2

08007 Barcelona

España

Transfer Brasil

Laise de Melo M.A.

[email protected]

Tel.: +55.11 – 2894 8786

Rua Salwa Saigh Calfat, 200

05691-050 São Paulo SP

Brasil

Transfer France

Christelle Oliveira M.Sc.

[email protected]

Tel.: +33.1 – 4026 1945 13, rue Lebon75017 Paris

France

Transfer Mexico

Laura Vargas

[email protected]

Tel.: +52.55.3687 4030Presidente Mazaryk 191 Int. 802 b-75

11560 Mexico, D.F. - Mexico

Bezoek onze website voor: nieuwsberichten over kansrijke sectoren, case studies, referenties, publicaties, nieuwsbrieven & landeninformatie

www.transfer-lbc.com

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