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Overview of VEDP Research Division

Overview of VEDP Research Division. April 25, 2019. WHAT THE RESEARCH DIVISION DOES. Partner support. Project support. Institutional support. Why Virginia. Maintaining knowledge of Virginia’s Value Proposition Supporting marketing efforts Supporting Major Initiatives & other projects.

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Overview of VEDP Research Division

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  1. Overview of VEDP Research Division April 25, 2019

  2. WHAT THE RESEARCH DIVISION DOES Partner support Project support Institutional support Why Virginia • Maintaining knowledge of Virginia’s Value Proposition • Supporting marketing efforts • Supporting Major Initiatives & other projects • Developing resources to engage leads • Custom pitch decks / business cases • Custom research, maps & graphics • RFP/RFI coordination • Incentives/ROIs • Sites & buildings recommendations • Conducting ad hoc research to support strategy / marketing • Developing maps and graphics • Providing advice on sites & buildings • Access to data Support functions Database & reference material maintenance, CRM management, Application development, GIS architecture, etc.

  3. Research administration Vice President Nathalie Molliet-Ribet 804.545.5772 nmollietribet@vedp.org Assistant to the Vice President Lynn Bowles 804.545.5770 lbowles@vedp.org

  4. FOUR Groups with diverse expertise and experience • Project Research and Support • Analytics • GIS and Data Visualization • Sites and Buildings Manager, Analytics group amartz@vedp.org Stephen Hartka 804.545.5783 shartka@vedp.org Senior Project Research Manager Aileen Martz 804.545.5797 804.545.5688 GIS Manager Sunny Sanders ssanders@vedp.org John Loftus Manager, Sites and Buildings 804.545.5783 jloftus@vedp.org

  5. project research & Support Senior Project Research Manager Aileen Martz 804.545.5797 amartz@vedp.org Senior Project Research Specialist Andrew Salisbury 804.545.5775 asalisbury@vedp.org Project Research Analyst Adam Mawyer 804.545.5779 amawyer@vedp.org

  6. Project Research and support Responds to prospect requests for information and proposals Work with internal and external partners to understand company needs and identify customized solutions Coordinate & assemble comprehensive, tailored responses • Demonstrating Virginia’s full value proposition – not just incentives • Incentives package, ROI calculation Can share docs with partners if not precluded by NDA Average 140-160 proposals annually

  7. Analytics team Stephen Hartka Manager, Interim 804.545.5783 shartka@vedp.org Sam Earl Senior Economic Research Analyst jdraughn@vedp.org 804.545.5774 Jo Ann Draughn bkroll@vedp.org 804.545.5793 804.545.5777 Brian Kroll 804.545.5787 Economist searl@vedp.org Donna Stevens dstevens@vedp.org Economist Stacy Maher 804.545.5773 smaher@vedp.org Economic Research Assistant Janell Woodyard 804.545.5776 jwoodward@vedp.org Senior Economist Senior Economic Research Analyst Vacant Research Analyst

  8. Analytics Group Performs lead generation for retention and expansion efforts Identify high potential companies across target sectors for the lead generation & BRE teams Develop / prioritize company lists for call trips, trade shows, etc. Develops & maintains knowledge of Virginia’s competitive advantages Conducts industry research to continuously develop understanding of Virginia’s competitive advantages and weaknesses for target sectors. Coordinates with stakeholders across VEDP to capture & organize useful knowledge and maintain knowledge communities. Maintains data & reference resources Supports projects and other initiatives through custom research & analysis Access to extensive data resources for conducting custom analysis Maintains methodological expertise Maintains useful content for communicating Virginia’s Value Proposition Maintains reference products and databases providing access to key economic development data.

  9. Analytics Group Work in progress Numerous products currently available to partners through: vedp.org/partner-resources Our product line is currently being revamped & developed in order to provide more and more relevant data

  10. Sites and buildings John Loftus Michelle Mende Sites and Buildings Manager 804.545.5786 jloftus@vedp.org Project Research Specialist 804.545.5785 mmende@vedp.org New - Recruiting Analyst

  11. Sites and buildings Offers deep knowledge of Virginia’s sites and buildings inventory Travel throughout the state to maintain familiarity with inventory Advise BI managers and partners on suitable sites Support VirginiaScan and iVS Support site development programs Assist in site development initiative Support Brownfields and Business Ready Sites programs Implementing program to facilitate electric transmission development in certain sites

  12. GIS & Data Visualization Sunny Sanders 804.545.5688 ssanders@vedp.org GIS Specialist Allison Smith 804.545.5689 asmith@vedp.org GIS Application Developer Beth Manghi 804.545.5687 bmanghi@vedp.org GIS Technician Katie Abelt 804.545.5686 kablet@vedp.org GIS Specialist Chris Brown 804.545.5686 cbrown@vedp.org GIS Manager

  13. GIS & Data Visualization Data visualizations Reference maps Infographics Analytical results Spatially-enabled analysis Drive times / buffers Area workforce Access to assets (sites and buildings, higher education, transportation, etc.) Regions Demographics Quality of life factors Applications & data management Applications support Custom apps development Database and datasets management

  14. REFERENCE MAPS ARE AVAILABLE THROUGH THE MARKETING RESOURCES DATABASE Regional Contacts Education, Transportation, Demographics Industry

  15. RESEARCH MAINTAINS DATASETS AND TOOLS AVAILABLE AT VEDP.ORG/PARTNER-RESOURCES

  16. RESEARCH MAINTAINS OTHER DATASETS AND TOOLS MADE AVAILABLE AT VEDP.ORG/PARTNER-RESOURCES State and MSA comparison app available on the main site.

  17. RESEARCH MAINTAINS OTHER DATASETS AND TOOLS MADE AVAILABLE AT VEDP.ORG/PARTNER-RESOURCES

  18. RESEARCH MAINTAINS OTHER DATASETS AND TOOLS MADE AVAILABLE AT VEDP.ORG/PARTNER-RESOURCES

  19. RESEARCH SUPPORTS A STATEWIDE INVENTORY OF AVAILABLE SITES AND BUILDINGS, AND AN APP TO ADVERTISE THEM

  20. RESEARCH SUPPORTS A STATEWIDE INVENTORY OF AVAILABLE SITES AND BUILDINGS, AND AN APP TO ADVERTISE THEM • Partners submit properties in their area • VEDP generates distances to closest transportation assets • Partners are asked to verify and update property information every six months • The app for property submittal (iVS) also offers more robust searching than the public site and gives partners access to information about which of their properties are getting web traffic

  21. RESEARCH SUPPORTS A STATEWIDE INVENTORY OF AVAILABLE SITES AND BUILDINGS, AND AN APP TO ADVERTISE THEM

  22. RESEARCH SUPPORTS A STATEWIDE INVENTORY OF AVAILABLE SITES AND BUILDINGS, AND AN APP TO ADVERTISE THEM

  23. RESEARCH SUPPORTS A STATEWIDE INVENTORY OF AVAILABLE SITES AND BUILDINGS, AND AN APP TO ADVERTISE THEM

  24. RESEARCH SUPPORTS A STATEWIDE INVENTORY OF AVAILABLE SITES AND BUILDINGS, AND AN APP TO ADVERTISE THEM

  25. VEDP OFFERS PARTNERS A FREE VERSION OF THE SITES AND BUILDINGS APP TO DEPLOY ON THEIR SITE

  26. VEDP OFFERS PARTNERS A FREE VERSION OF THE SITES AND BUILDINGS APP TO DEPLOY ON THEIR SITE • Only the partner’s properties are displayed • Property sheet features local contact information • Completely free, and easy to deploy

  27. MANY SUPPORT PATHS FOR PARTNER SITES AND BUILDINGS APPS Partner enters property data iVS Partner’s firm of choice imports data VirginiaScan MyVirginiaScan Private Application Contact Michelle Mende (mmende@vedp.org) for more information.

  28. THANK YOU

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