Building social gaming communities in 2012
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Building social gaming communities in 2012. Introduction:. Popcorn Games is a social game design and development studio. Popcorn is a spin off start up from GameVillage.com (UK based). 12 years experience in online bingo community & product development.

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Building social gaming communities in 2012

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Building social gaming communities in 2012

Building social gaming communities in 2012


Building social gaming communities in 2012

Introduction:

  • Popcorn Games is a social game design and development studio

  • Popcorn is a spin off start up from GameVillage.com (UK based)

  • 12 years experience in online bingo community & product development

  • Popcorn will be incorporated in the USA, with operations in Silicon Valley


Building social gaming communities in 2012

The Marketplace:

  • Most social games are not very social

  • Current bingo apps have missed some valuable components of the user experience (Community / Entertainment Value)

  • Real money gaming companies tend to view social gaming assets as a traffic source - we see social as it’s own business and user experience

  • Virtual Goods – the core revenue driver of this industry


Building social gaming communities in 2012

  • Facebook application (September 1st – 2012)

  • BingoVillage is a series of global villages where users compete for status, entertainment and exciting rewards.

  • North American focus on launch with plans to expand into South America and Europe (Target Market – women 35+)

  • The base gaming platform has had over seven years of development and $2 million invested to date.

  • Our Strategy – build a global bingo community then create new game content to cross market to this valuable demographic


Building social gaming communities in 2012

BingoVillage - Game Content

  • Bingo games with unique twists

    • 75 Ball / 90 Ball games

    • Speed Bingo

    • Power Ball Bingo

    • Elimination Bingo

  • New Multiplayer Game Styles

    • Dingo (spin and win game)

    • Super Gems (match 3 game)

  • Mini Slot Games


Building social gaming communities in 2012

Putting the ‘social’ in Social Bingo Games

  • Community ‘social’ focus (our specialty)

  • 24/7 promotions & entertainment

  • Virtual house parties

  • Live radio streaming

  • = Exceptional Lifetime Player Values

  • = Players connecting with others

Unique Value in our Virtual Goods

  • Lifestyle/Décor experience

    • Creating long term value in home

    • ownership at BingoVillage

  • Home Shopping Channel (24/7 excitement)

    • Time based auction

  • Virtual Goods Engine (patent pending)


Building social gaming communities in 2012

Virtual Goods Engine (Patent Pending)

Junk or Hidden Treasure?

  • We create more perceived value in our goods:

    • we make them more attractive to buy

    • more dynamic to own

    • more valuable long term to players

  • Virtual Goods in our system are like virtual lottery tickets - everything you buy has a hidden prize value behind it.

Click to Win!

  • You click and spin your virtual good and we reveal special rewards behind each one.

“Virtual goods sales increased 245% from $2.1 billion in 2007 to $7.3 billion in 2010. Revenues will more than double by 2014.”

In-Stat forecasts

  • Players can reload the item, they can gift it to others and they can personalize them or auction them off in our system.


Building social gaming communities in 2012

Financial Overview – within (12) months:

  • 1.2 million registered players (average 500,000+ MAU)

  • Gross Income: $3,300,000

  • Net Profit: $1,000,000

  • Additional income not factored into the model:

  • B2C - new apps we will launch and cross promote among our members

  • B2B -licensing our virtual goods engine/patent to other companies

Capital Requirements:

  • Funds Raised To Date: Self-Financed

  • Funds Required: $1.5 million-$2.0 USD first round investment

  • Use of Proceeds: Marketing/Player Acquisition


Building social gaming communities in 2012

The Investor Opportunity – Asset Summary

  • Management – vast experience in the online bingo sector

  • Software - we offer a proven gaming platform ($2.0 million USD invested)

  • IP - patent pending virtual goods engine

  • Player Community - Investment drives immediate liquidity/cash flow

  • Long Term Vision - Popcorn Games has a vision of new apps and content far beyond the bingo vertical to keep us relevant and profitable in the years ahead


Building social gaming communities in 2012

Building social gaming communities in 2012

Comments / Questions

[email protected]


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