BPM & SOA Product Vision. Catherine Lynch Product Marketing EMEA. Agenda. The TIBCO vision Unified BPM & SOA framework How TIBCO customers are adopting the technology Model driven approach to composing applications Responding to change through events Roadmap and major initiatives.
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Product Marketing EMEA
Why adopt a unified BPM & SOA approach?
Streamlined fulfillment processing processing & increased efficiency deliver competitive advantageCarphone Warehouse
“TIBCO's software created an opportunity to re-organise a lot of the application middleware landscape we had built for ourselves.
We can find, fix and debug problems much more quickly. Plus we've been able to use our outsourcing partner a lot more effectively”
David ByrneArchitecture Director
TIBCO Business Studio 3.0
Clients / Suppliers
(F2F, Phone, Mail, etc)
Business Process Int.
& Role Layer
Business Process (Manual Activities)
Business Process Engine
Core Systems / Legacy
Select services from repository : model driven approach efficiency deliver competitive advantageComposite application assembly
Service repositories can be introspected and service definition brought into BPM project
In-task service binding and parameter mapping
Customer efficiency deliver competitive advantageCross-selling
CustomDeploy processes on an SOA platform
Why deploy business processes on an SOA architecture?