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Communication Process/Media History

Communication Process/Media History. Comm I. Receiving and transmitting information contained in sounds, images, and sensations of everyday life. Communication Environment. The way we communicate acoustically and visually. Communication Behavior.

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Communication Process/Media History

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  1. Communication Process/Media History Comm I

  2. Receiving and transmitting information contained in sounds, images, and sensations of everyday life

  3. Communication Environment

  4. The way we communicate acoustically and visually

  5. Communication Behavior

  6. Communicating with those around us (limited audience)

  7. Interpersonal Communication

  8. Communicating with an extensive audience via mass media (tv/newspaper/radio/internet)

  9. Mass Communication

  10. Shannon-Weaver Communications Model • Sender • Information • Medium • Receiver • Feedback

  11. Noise

  12. Anything that interferes with the communication between sender and receiver • Examples?

  13. Symbol • High-correspondence symbol • Low-correspondence symbol • Referent • Ex’s of symbols/referents?

  14. Used movable type; allowed books to become first mass medium

  15. Printing press

  16. Sound-producing machine invented by Edison; precedes record player

  17. phonograph

  18. A transparent film invented by Goodwin

  19. celluloid

  20. Decorated or illustrated text

  21. Illuminated manuscript

  22. An early paper similar to parchment, invented circa 2400 BC

  23. papyrus

  24. Introduced in 1983, followed cassette tapes as the preferred method for music recording

  25. CD

  26. Roman method of book binding, used cords to tie sheets of parchment between wooden boards

  27. Codex

  28. Invented in 1844, transmits messages and signals using electric pulses, allows communication across great distances; precedes telephone

  29. telegraph

  30. Allows instant access to information, news, music, and people

  31. Internet

  32. Introduced in 2002, a subscription service similar to cable TV; two major providers merged in 2008

  33. Satellite radio

  34. First typesetting machine invented by Mergenthaler in 1880

  35. Linotype machine

  36. Followed records as preferred medium for music recording, used from mid 1970’s to mid 1980’s, now obsolete

  37. cassette

  38. Introduced at the 1939 World’s Fair, has become most popular and accessible form of mass media; used for information, entertainment, and escape

  39. television

  40. Introduced in 1996, capable of storing 7x more information than a CD, followed VHS as the preferred method of film recording

  41. DVD

  42. 2400 BC-1453 • Oral communication • Papyrus • 1st known alphabet • Writing materials advance from clay tablets to wood-pulp paper • codex

  43. 1453-1840 • Gutenberg’s printing press, movable type • Books become 1st mass medium • Free press as foundation for democracy • Colonial newspapers • 1st magazine

  44. 1840-1900 • Telegraph • Phonograph • Linotype machine • Celluloid • Literacy rates boom • Books, newspapers & magazines become vital part of American society

  45. 1900-1940 • Industrial revolution • WW I • Great Depression • Radio becomes a full-fledged mass medium (Golden Age of Radio) • Public relations spurs U.S. into WWII • Muckraking journalists focus on social issues and big business

  46. 1940-1980 • FCC sets TV starndards • Television networks promote shared culture and social movements • Social issues take the forefront in broadcast television • Popularization of VCR • Expansion of cable • Defense research leads to communications satellite technology and beginnings of Internet

  47. 1980-2014 • Cable TV explodes • The Internet becomes mass medium • Computers become common in most homes • Email • MTV and CNN introduced • Mass media are deregulated (media fragmentation occurs) • Telecommunications Act of 1996 discards most ownership limits- corporate media dominate • Social media – facebook, instagram, etc.

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