New Jersey Natural Gas & Ventura Associates Intl LLC. Oil Conversion Incentives . NJ Natural Gas. New Jersey Natural Gas is the principal subsidiary of New Jersey Resources. Fortune 1000 company
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New Jersey Natural Gas&Ventura Associates Intl LLC
Oil Conversion Incentives
NJ Natural Gas
Ventura Associates Intl LLC
Promo 100 marketing & promotions agency specializing in:
Look for your official entry forms, and lets have some fun!
ENTER FOR YOUR CHANCE TO WIN A POWERFUL ENERGY SAVING PRIZE!
Sweepstakes Versus Contests
SweepstakesXX no purchase necessary
Contests Xskill replaces chance X
New York Florida Rhode Island
Prize Value:Over $5,000 Over $5,000 $500+
(Retail or online retailer only)
Bonds or CD’s: Yes Yes No
Lead Time: 30 days 7 days 30 days
908 sweepstakes entries
1,014 sweepstakes entries
2012 “The Switch is On” Sweepstakes
TV Programming focused on saving money by switching to Natural Gas and encouraged interested consumers to complete the calculator and enter to win a new Natural Gas home heating system.
Promotion: Newspaper - Reasons
Promotion: Social Media
Promotion: UGI.com & Electronic Newsletter (RGs)
Banner on UGI.com home page
Gasline article for April 2012,
RG version only
Promotion: Direct Mail
Call To Action:
Campaign Landing Page
From the landing page, consumers can click through to:
Complete the home heating savings calculator and enter the sweepstakes
Send an email form to check on gas availability
Download a free Conversion Guide that explains the benefits and steps to switch to Natural Gas
Sweepstakes: Calculator Intro Page
When the consumer clicks the “Show Me How Much I Can Save” icon on the Landing Page, they are directed to this page.
We’ve added a message about the sweepstakes to this page.
Sweepstakes: Entry Form
Complete online entry form and hit submit
1,419 sweepstakes entries
All promotion drives consumers to the campaign landing page. Several URLs are used to track success of each channel.
993 sweepstakes entries
- Must answer correctly
- Must be present at time of drawing
And the winner is…..