Cultural trends affecting leaders
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Cultural Trends Affecting Leaders. Source: George Barna www.barna.org. Why pay attention to trends?. Clarifies ministry context Fosters relevance Enhances stewardship Connects with people more efficiently and effectively. Which trends matter?.

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Cultural trends affecting leaders

Cultural Trends Affecting Leaders

Source: George Barna

www.barna.org


Why pay attention to trends

Why pay attention to trends?

  • Clarifies ministry context

  • Fosters relevance

  • Enhances stewardship

  • Connects with people more efficiently and effectively


Which trends matter

Which trends matter?

  • The difference between “interesting” and “useful” information

  • John 3:16 …

    • A phone number?


Five megatrends

Five Megatrends

  • Financial pressure is now the norm.

  • Email is now the standard communication m.o.

  • The Internet is now the prime info source (ie. medical)

  • There is a new baby boom going on.

    • +4 million births/year

    • Busters having babies earlier

    • Boomers beating the biological clock

  • Fasting growing ethnic: Hispanic

    • 35% growth between now and 2010 (vs. 11%)


Lifestyle trends

Lifestyle Trends

  • Student performance affected negatively by part-time jobs (esp.+15 hrs)

  • Moms in the Labor force

    • 70% work for paycheck

    • 55% of all mothers with infants


Columbia study of parental influence on kids

Columbia study of Parental Influence on Kids

  • Monitoring TV

  • Monitoring Internet use

  • Music selection

  • Knowing whereabouts

  • Awareness of academic performance

  • Reasonable Curfews

  • Expectations re: substance abuse (“very upset”)

  • Eating dinner together

  • Household chores

  • No latchkey


4 primary american regrets

4 Primary American Regrets

“If I had it to do over …”

  • Better education (77%)

  • Have more fun (65)

  • Seek more adventure (48)

  • Know myself better (46)


Health trends

Health Trends

  • Weight gain

    • 60% overweight, 25% obese

    • 46 admit it, 25% actively trying to lose weight

    • 70% adults not actively exercise, 40% never

    • We consume 158 pounds of sweeteners per year

    • Child obesity growing by 13%


Health trends1

Health Trends

  • Alcohol

    • On the rise

      • 31% HS students binge once a month

      • 44% college

    • 25% of all alcohol consumed in U.S. is by kids between age 12 to 25!


Church growth trends

Church Growth Trends

  • 20% of all Protestant churches started since 1990

  • Growth is usually related to contemporary worship

  • Increase of Hispanics leaving Catholicism for evangelicalism

  • Confidence in churches is at an all-time low


Faith trends

Faith Trends

  • Acceptance of occult yet rejection of Satan

  • Universalism/syncretism way up

  • Blurring of doctrinal distinctions across faiths

    • Bible, Koran, & Torah are perceived as more or less identical

  • People googling the internet for their theological info vs. local churches, pastors, etc.


Sequence for gathering info

Sequence for Gathering Info

  • Focus groups

  • Demographic survey

  • Written leadership survey

  • “Depth” interviews with open questions

  • Lapsed attendees survey

  • Current attendees survey

  • Weekend workers and trainees


What to learn from gathering info

What to learn from gathering info

  • Find out what you’re doing well, too.

  • Use research as a tool, not an end.

  • Be redundant and multiple.

  • Share data on “need-to-know” basis.

  • Real leadership is about meeting real needs, not just “felt” needs.


Denominational research to enhance congregational health

Denominational Research to Enhance Congregational Health

  • What kind of data do you measure? (EFCA)

    • Beyond A.B.C.’s

    • The 10 EFCA Core Values

      • Church planting

      • Leadership

      • Mission and Vision

      • Evangelism

      • Disciple making

      • Relationships

      • Stewardship

      • God’s Word

      • Spirituality

      • Worship


What we did with the research

We learned …

81% of their churches had not planted in 5 years

74% had no plan to plant

59% gave less than 2% to it

28% gave nothing to it

We then …

Reiterated core values

Called churches to pre-planting spiritual activities (pray, survey neighborhoods)

Reallocated and deployed larger $/human resources to the core planting value

What We Did with the Research


What we learned

What We Learned

  • Measure, don’t assume/guess.

  • Measure what counts.

  • Commit to do something about the results.

  • Most churches want to be effective and just need tools.


Sources of info

Sources of Info

  • www.barna.org (Barna Research Group)

  • www.census.gov

  • www.gallup.com

  • www.harrisinteractive.com/news

  • www.isr.umich.edu/src (Institute of Social Research)

  • www.wkkf.org/knowledgebase (Kellogg Foundation)

  • www.cdc.gov.nchs (National Center for Health Stats)

  • www.nfow.com (NFO Research)

  • www.norc.uchicago.edu (National Opinion Research)

  • www.ropercenter.uconn.edu (Roper Center)

  • www.roperasw.com/newsroom


Cultural trends affecting leaders1

Cultural Trends Affecting Leaders

Dr. John P. Chandler

www.rasnet.org

[email protected]

Copy right John P. Chandler, 2002


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