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Blogs, Twitter, Facebook & YouTube - What & Why?. Robert Meade – GCI IT. What is Social Media?. Who Uses Social Media?. Before Social Media – The Webpage. Webpage – Keys to Success. Simple & focused Key Information is Accessible Who you are Where you are Why you are

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Blogs twitter facebook youtube what why

Blogs,Twitter, Facebook & YouTube - What & Why?

Robert Meade – GCI IT





Webpage keys to success
Webpage – Keys to Success

  • Simple & focused

  • Key Information is Accessible

    • Who you are

    • Where you are

    • Why you are

  • Easily Updatable with Authorization



Social media keys to success
Social Media – Keys to Success

  • Simple & focused

  • Think about the mission – your purpose – of why you share what you share!

  • Make it personal – not generic

  • Post regularly

  • Get younger people involved!


Blogger
Blogger

Content Producer

Audience

Likes to read thoughtful, or personal updates from this person or group

May occasionally (but probably rarely) want to comment

Examples:

Congregation

Family & friends

Disconnected from church

  • Likes to Write in paragraphs

  • May like pictures

  • Thoughtful

  • Willing to be personal

  • Can be written by one or several people

  • Examples:

    • Pastor’s thoughts

    • Sermon Notes


Blogger getting started
Blogger – Getting Started

  • Read some blogs

    • http://thesurprisinggodblog.wcg.org/

    • http://genmin.blogspot.com/

    • http://trinitarianworship.blogspot.com/

  • Sign up at www.blogger.com

  • Post “with purpose” on a regular basis (at least monthly)


Facebook
Facebook

Content Producer

Audience

Someone who knows you or someone in your congregation

Someone who wants to show they are connected to your congregation

Examples –

People who “friend” your page

  • Social & willing to share with people you know

  • Short text, pictures, videos, and games are best

  • Willing to build community online

  • Examples –

    • Personal facebook page

    • Facebook page for your church


Facebook getting started
Facebook – Getting Started

  • Sign up at www.facebook.com

  • Find some people you know and “friend” them. Post a bit yourself (more is better)

  • Find a couple churches or businesses to “like”

  • Once comfortable - set up a church page for your congregation and post “with purpose” at least once a week


Youtube
YouTube

Content Producer

Audience

Likes to watch, not read

Will share what is worthwhile to them

Often values humor or education (combined when possible)

  • Shares visually

  • Likes to film or be filmed

  • Can keep a message down to 10 minutes or less

  • Note: with “flip” style cameras, creating video is easier than ever!


Youtube getting started
YouTube – Getting Started

  • Look at what churches are doing on YouTube:

    • http://www.youtube.com/watch?v=r_wu61fbtMI

    • http://www.youtube.com/watch?v=qCN-JS70oBw

  • Get an easy-to-use video camera & use it

  • Sign up at www.youtube.com

  • Upload your video – link and share it

  • Post “with purpose” at least a couple a year


Twitter
Twitter

Content Producer

Audience

People in your same ‘niche’

Primarily “followers” – relatively few posters

  • Likes to share frequently in very short messages (140 characters max)

  • Likes potential of a worldwide audience

  • Willing to build community online


Twitter getting started
Twitter – Getting Started

  • Go to www.twitter.com

  • Look at the following examples:

    • michaelhyatt

    • edstetzer

  • Sign up for an account

  • “Follow” the above examples, and others

    • http://wefollow.com/twitter/christian

  • Begin posting and sharing daily


Social media concerns
Social Media Concerns

  • Time

  • Negative Comments

  • Keeping it Fresh

  • Authorized Media

  • Perceived loss of control


Social media benefits
Social Media Benefits

  • Example of setting up a facebook page for the last year for New Hope Christian Fellowship

  • Bermie Dizon’s re-connection with old classmates in Southern California

  • Giving media-savvy younger people a key role in sharing your congregation




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