2012 Archbishop’s Appeal Archdiocese of San Antonio

1. MISSION OF LOVE The New Evangelization and the Archbishop’s Appeal 2012 Archbishop’s Appeal Archdiocese of San Antonio

2. MISSION OF LOVE Before making practical plans we need to promote a spirituality of communion, making it the guiding principle of education wherever Christians are being formed, ministers consecrated, pastoral workers trained, families and communities being built up. Without it, all efforts become mechanisms without a soul - Pope John Paul II

3. MISSION OF LOVE COMMUNICATING THE MESSAGE

4. Survey Response • Communication (DVD, Media, etc) • Participation • Appeal impact on parishes

5. Parish Impact • How does the Appeal help my parish? • Pastoral Center Services • Lay Leader Formation • Evangelization Outreach • Conference Opportunities • Retreat Opportunities

6. Case Study: OLG Helotes Today’s Catholic Discount - 124 Catechist Training - 70 Evangelization - 70 Office of Youth Ministry Catholic Campus /Young Adults Ministry – 42 Office of Christian Initiation – 38 Summer Camp, CFLC Mid-Winter Gathering Home Visitation Workshops , Apologetics Seminars, Bible Study Seminars, Spiritual Reflections, Study Sessions Youth Minister Leadership Training Theology on Tap, Call to Justice, Justice in Action, Walk for Justice, Seven Churches, Appreciation Awards, YA Ambassador, Leadership Council RCIA Leader Prep, Seminars, Study Days

7. MISSION OF LOVE BEYOND THE APPEAL

8. MISSION OF LOVE “People don’t give to a need, they have a need to give.” - Most Rev. Oscar Cantú Auxiliary Bishop Archdiocese of San Antonio

9. A Good Steward A Teachable Definition: • A good steward… • Recognizes and receives God’s gifts • And in gratitude as a Christian Disciple • (3) Shares these gifts in love of God and neighbor.

10. Stewardship As we grow in our understanding of Stewardship, we will see evidence of the following in our parishes: • Increased attendance at Mass • More involvement in parish ministry • Increased Offertories • Growth in the Appeal - Participation, Giving Levels, Pledges

11. MISSION OF LOVE THE 2011 APPEAL A SUCCESS STORY

12. 2011 Highlights • 7,417 new, first-time donors • Over $200,000 more in pledges from 2010 • $250,000 in Parish Rebates • Direct Mail contributions increased by 27% . • In-Pew contributions increased by 16%. • Overall participation increased from 17% to 18% • Direct Mail comprised 63% of all contributions • In-Pew contributions made up 34%

13. Parish Performance 2010 2011 Over Goal 104 / 62% 119 / 70% Under Goal 65 / 38% 58 / 30% Participation Rate 17% 18% Parish Rebates $270,066 $243,376 Average Gift $154.29 $159.10

14. Performance Comparisons 2010 2011 Contributions $3,753,971 $4,078,056 Collected $3,503,448 $3,754,286 Pledges $1,391,588 $1,534,066 Pledge Ratio 37% 38% Paid to Pledge $1,142,136 $1,162,144 Pledge Fulfillment 82 % 75%

15. 26,000 25,000 24,000 23,000 22,000 25,261 24,436 22,165 2011 Donors Donors to the 2011 Archbishop’s Appeal Participation Rate 2009 – 14% 2010 – 17% 2011 – 18%

16. Major Donors

17. Average Gift

18. Parish Evaluation • Pledge Fulfillment • Average Gift • Pledge Ratio • Participate Rate • Actionable Steps

19. Parish Evaluation

20. MISSION OF LOVE THE 2012 APPEAL PLANS AND STRATEGIES

21. 2012 Theme In 2012, the theme of the Appeal will focus on the New Evangelization: …where entire groups of the baptized have lost a sense of the faith, or even no longer consider themselves members of the Church, and live a life far removed from Christ and his Gospel…in this case what is needed is a ‘new evangelization’ ”. - Pope John Paul II Redemptoris Missio

22. New Evangelization • Year of Faith • Synod of Bishops on New Evangelization • New Ministries • Connection to the Appeal • “Sharing the Gospel in Word and Deed”

23. 2012 Materials • Poster • Parish Manual • Prayer Cards • Pledge Envelopes • Newspaper Insert • DVD

24. 2012 Appeal Goal Archbishop’s Appeal Goal $3.75 Million $3.5 Million $3 Million 2007 2008 2009 2010 2011 2012

25. Parish Goals Established to reflect an increased overall goal of $3.75 million Equitable share based on ’09-’10 offertory Meeting goal is not mandatory (Compliance with best practices in conducting the Appeal is required) Parish rebates are set at 50% for 2012

26. 2012 Funds Allocation

27. Funding Levels Social Ministries 19 $ 690,000 Evangelization/Outreach 13 $ 509,750 Pastoral Formation 12 $ 543,540 Education 2 $ 350,000 Priestly Ministries 2 $ 285,000 Seminarian Support 1 $ 550,000 Capital Commitments 3 $ 250,000 Development 2 $ 283,145 Archbishop’s Appeal 1 $ 288,565 Total 55 $3,750,000

28. New Ministries Funded Converging Roads Cursillo Covenant of Love Eucharistic Adoration of San Antonio Charismatic Renewal Diaconate Program

29. Conducting the Appeal • Tips for Success (Handout) • Timeline – Pg. 16 • Checklist - Pg. 12 • Announcement Weekend – Pg. 19 • Reference to website – Pg. 19 • Processing cash contributions – Pg. 34 • Impact on parishes – Pg. 47 • Pledge envelope instructions – Pg. 21

30. 1 2 3 4 5 6 In-Pew Pledge Card 1

31. Process Changes • Transparency – Annual Report and Insert • Top Donors – Giving Circles • Lockbox Services – Frost Bank

32. Website Resources • Training Resources • Progress Tracking • Sample Thank You Letters • Speaker Request • Actionable Steps • AA Office Support Services

33. Mission of Love DVD • English – 8 min. • Spanish – 9 min. • Broadcast version – 15 min. • Available on website • Can link to parish website • Use on Jan 22 or Feb. 12