Reputation 2.0
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Reputation 2.0. RTReview – your guest review management tool. Why reputation matters?. …however we live in an extra-ordinary world. Reputation is your overall quality or character as seen or judged by people in general* Good reputation creates positive influence

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Reputation 2.0

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Reputation 2.0

RTReview – your guest review management tool


Why reputation matters?

…however we live in an extra-ordinary world

Reputation is your overall qualityorcharacteras seen or judged by people in general*

Goodreputationcreates positive influence

Influenceis the shaping of thoughts, perception or behavior

*Merriam Webstar Dictionary

** Image courtesy Plusverde, sxc


..influenced by internet where in one minute…

Over 2 million search queries made via Google

At least 6 million Facebook pages are viewed worldwide

Over 100,000Tweets are posted

More than 204 million emails are sent

Amazon rings up about $83,000 in sales

…in other words, communications

are speeding-up fast…

*Source- Intel

** Photo courtesy sxc


People are talking to each other…

1in every 11 is connected to Facebook

An average Facebook user has 130friends

2.7 billion “likes” are made per day

5 billion google+ updates made per day

175 million tweets a day

465 million Twitter accounts

…they are talking about mood, sports, cinema, business, life in general…..

and YOU!

*Source: digital buzz, Facebook, Twwtholic, econsultancy

** Image courtesy , sxc


…they are difficult to please…

  • Around 90%consumers trust peer recommendation

  • Only 14% believes in advertisements

  • Around 71 million people visit Yelpevery month to read 27 million+ local reviews.

  • Around 53% people on Twitter recommend products in their Tweets

  • Over 63% of customers are more likely to make a purchase from a site which has user reviews

More so for the travel industry..

*Source: Socialnomics 2012, Yelp, harpsocial, econsultancy

** Image courtesy Bizior, sxc


…“word of mouth” rules….

  • 87% of hotel review users are significantly influenced by reviews

  • 49% consumers won't make a reservation at a property that has no reviews

  • 80% travellers research the venue before booking

  • They will check 13- 28 sites

  • TripAdvisor has 60 million reviews and opinions from travellers around the world

Even negative is good..

*Source: Forrester, ORC, TripAdvisor

** Image courtesy Bizior, sxc


More Reviews = More guests = More Profits

  • 79% ofpeople say that seeing a response to a negative review is reassuring

  • For 71% seeing a management response is important

  • 90% reviews are responded within 24 hours on TripAdvisor

  • On Expedia.com, good reviews of 4.0 or 5.0 generate more than double the conversion of a review of 1.0 – 2.9

  • 1 point increase in a review score (on a 5 point scale) equates to a 9% increase in average daily rate (ADR)

….still not convinced?

*Source: Forrester, Expedia, TripAdvisor

** Image courtesy Bizior, sxc


Hear it from the 4C Hotels….

  • 4C Hotels, operating 9 hotels in London, were finding it difficult to monitor social media discussions

  • Installed RTReview, guest review management tool from RateTiger, to consolidate feedbacks from over 80 review portals

  • Return On Investment:

    • Direct bookings increased by 5% in six months

    • Higher ranking on TripAdvisor, 30points

    • Monitoring more review portals

  • “RTReview is a fantastic application. We can now address issues quickly and appropriately by reporting it to the relevant department.”

  • Amber Virani, Sales & Marketing Manager.

….Your reputation sets

you apart…


Manage it intelligently….with RTReview

  • Receive all your online reviews in one place

  • Respond directly to users*

  • Monitor competitor reviews**

  • See when a new review is posted

  • Connected to Facebook and Twitter

  • Over 80websites available including Booking.com, Yell.com, TripAdvisor and Qype***

….Talk to guests…

*Only available on limited websites

**Competitor reviews are not available on Trial Version

***20 websites only available on Trial version


And it’s FREE for TWO-MONTHS

  • Start your 60day free trial subscription now*

  • Continue - and enjoy a 20%discount

  • Loginnow to see your hotel guest reviews

  • For the user guide, visit http://ratetiger.com/rtreview.html

  • Enjoy – and Let us know how you get on. Your Market Manager is available if you need help.

….turn your ‘ex’changes into notes…

*Available until 30 September 2012


Thank you

US Sales Office:

eRevMax Inc.37 North Orange Avenue, Suite 500

Orlando, Florida 32801, U.S.A

Tel: +1 (321) 251 6559

Fax: +1 (321) 206 8630

E-mail: [email protected]

UK Sales Office:

eRevMax Ltd.Monmouth House, 3rd Floor, 40 Artillery Lane

London E1 7LS, United Kingdom

Tel: +44 (0) 20 7422 7528

Fax: +44 (0) 20 7657 4245

E-mail: [email protected]

Visit us at www.ratetiger.com


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