All Google Algorithm Updates: Sprink Digital

1. PANDA PENGUIN Date: February 24th, 2011 Date: April 24th, 2012 Panda algorithm update tried to address the issue of websites that purely looked for ranking in the search engines. Penguin analyzed if backlinks to a website were genuine, or bought to trick the search engines. HUMMINGBIRD PIGEON Date: August 22, 2013 Date: 22nd July Hummingbird update witnessed Google layout the foundation for voice-based search since several digital devices like (Google’s Home and Alexa). Pigeon Algorithm established a linkage between the local algorithm and the core algorithm. RANKBRAIN POSSUM Date: 26th October 2015 Date: September 1, 2016 RankBrain algorithm analyzes past search patterns, makes the best result so as to improve search results. Possum Algorithm update made sure that local search results varied according to the searcher’s location. FRED MOBILE SPEED Date: March 8, 2017 Date: July 2018 Fred Algorithm updates affected sites’ blogs with low-quality posts that made solely to generate more revenue or increase turnover. Mobile Speed update made page speed a major ranking factor for mobile searches since it was a desktop search requirement. MEDIC BERT Date: August 1, 2018 Date: October 21, 2019 Medic Algorithm as a broad core algorithm update lead to extreme shifts in site ranking for medical sites hit with low rankings. BERT is capable of figuring out full contexts of words by looking at preceding and words proceeding. BROAD CORE Date: January, 2020 Google reconsiders SERP Rankings of websites based on their expertise, authoritativeness, trustworthiness. Google often issues frequent and periodic updates that address specific areas of concern for websites. Since the inception of Google Algorithm updates, there have been major and minor updates all with special significance.