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Benched Shows Match Shows A Less Harried Time Culture of Student/Apprentice. History. = 145,591 = 144,456 = 143,020 = 140,532 = 135,811 = 130,437 . Unique Dogs Entered In Conformation. Decline 15,000+ Dogs. Unique Dogs Entered In Conformation. 10.4%. 5000 + families per

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History

Benched Shows

Match Shows

A Less Harried Time

Culture of Student/Apprentice

History


Unique dogs entered in conformation

= 145,591

= 144,456

= 143,020

= 140,532

= 135,811

= 130,437

Unique Dogs Entered In Conformation


Unique dogs entered in conformation1

Decline 15,000+ Dogs

Unique Dogs Entered In Conformation

10.4%


Loss of households

5000 + families per

year try us and leave

Loss Of Households


Proof of concept

New Delegates Mentor Program

Judges’ Education Breed Mentoring

Proof of Concept


Goals
Goals

  • Encourage newcomers

    • New exhibitors

    • New club members

  • Improve retention rates

  • Proper introduction to the sport

  • Not breed specific


Akc new exhibitor mentoring program

Andrea Jordan Lane

Manager, Public Education

AKC New Exhibitor Mentoring Program


Progress
Progress

  • 400 Mentors to date

  • 800 Mentees to date


Survey highlights
Survey Highlights

  • Response rate

  • Matches

  • Joined clubs

  • Competed at show


Survey conclusions
Survey Conclusions

  • Negatives

    • Timeliness

    • Responsiveness

    • Frustration

  • Positives

    • Successes/Responses


Program improvements

New Plan

Models Canine Ambassador

Gives Mentees some control

Provides options if no follow through

Program Improvements


Down the road

Expand the program to:

Companion Events

Canine Partners

Down the Road


Down the road1

Canine Experiences

Opportunity for club to host a day of mentoring

Outreach to new registrants as introduction

Down the Road


Parent club involvement

Are you offering breed specific mentoring to new exhibitors?

Will you help recruit mentors for New Exhibitor Mentoring Program?

Parent Club Involvement


Contact information

Public Education Department

Andrea Jordan Lane, Manager

[email protected]

919-816-3722

Contact Information



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