19 3 campaigning for office
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19.3 Campaigning for Office. Planning and Running a Campaign. -Campaign Organization Campaign Manager Manages staff work Includes fundraisers, speechwriters, media advisers Also in charge of the “ advanced people” - Other Managers

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Planning and running a campaign
Planning and Running a Campaign

-Campaign Organization

  • Campaign Manager

    • Manages staff work

    • Includes fundraisers, speechwriters, media advisers

  • Also in charge of the “ advanced people” -Other Managers

    • Responsible for the volunteers( thousands)

    • Volunteers handle the business required to win the election.


Planning and running a campaign1
Planning and Running a Campaign

  • Finding Out What the Public Thinks

    • A successful campaign must keep an eye on the public ‘s wants and needs.

    • Usually a campaign has it’s own opinion poll taker to find out America's problems.

    • He also finds out what problems the voters think are the most important.

    • Polls can also find out the impact of the campaign in different parts of the country and among different groups of voters.


Planning and running a campaign2
Planning and Running a Campaign

  • Managing and Using the Media

    • Candidates get their message across by advertising on

    • Radios

    • Newspapers

    • TV

    • The campaign team focuses on style and images rather than there ideas or issues


Financing a campaign
Financing a Campaign

  • Campaign Finance Law

    • No one person may give more than $2,000 to a candidate.

    • Candidates must report the name of anyone who has given them more than $200

    • Citizens may give $3 of there taxes each year.

    • Every election year the (FEC) Federal Election Commission offers money from this fund to each of the major candidates.

    • PACs give up to $5,000 to each candidate.


Financing a campaign1
Financing a Campaign

  • Criticism of Campaign Financing

  • A lot of people complain that elections cost too much

  • High cost of running keeps candidates people from running

  • Afraid that only rich people will be able too run for office

  • Some people want campaigns to be financed by the public so everybody can run

  • - what do you think?


Who wins an election
Who Wins an Election?

  • It is our duty (as citizens) to elect the best leaders and decision makers.

    - Good decision making is not all that is required:

    -Good Looks

    -Well Organized

    -Good campaign team

    -An incumbent has a good chance of winning

    -But incumbents are not unbeatable.

    -1/4 of past presidents have lost a re-election

    (write down questions)


The electoral college
The Electoral College

  • How the Electoral College Works

  • Each state sends one team of electors that has as number of congressmen

  • To vote for the president (ONLY)

  • If one team wins they will send that team to the Electoral college

  • This is where the electors vote for the candidate who won in that state

  • An elector is not required to vote for the candidate who he or she is pledged too

  • To win, a candidate needs 270 or more votes of the Electoral College to win


The electoral college1
The Electoral College

The # of electors from a state is = the # of members of the House of Representatives + the # of senators (2)


The electoral college2
The Electoral College

  • The 2000 Election and the Electoral College

    - some people think that the “winner take all” is unfair

    - people have pointed out that candidates have had less than majority votes yet still won

    - for example in 2000 Al Gore received 500000 more votes than George Bush

    - yet Bush still won with 271 votes to Al Gores 267 votes

    - but in most cases however the person who gets the majority of the popular votes also gets the electoral votes

    - the drama of the 2000 election made many American political leaders question if the electoral college was worth keeping


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