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E-COMMERCE. FERI SETYOWIBOWO M. SABANDI. BKK PTN P. EKONOMI FKIP UNS. Welcome!. FERI SETYOWIBOWO. Pendidikan Tata Niaga Jurusan P.IPS FKIP UNS 0815 790 8227 [email protected] http://ferysw.staff.fkip.uns.ac.id. E-COMMERCE.

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feri setyowibowo m sabandi

E-COMMERCE

FERI SETYOWIBOWOM. SABANDI

BKK PTNP. EKONOMIFKIP UNS

welcome
Welcome!

FERI SETYOWIBOWO

Pendidikan Tata Niaga

Jurusan P.IPS

FKIP UNS

0815 790 8227

[email protected]

http://ferysw.staff.fkip.uns.ac.id

e commerce
E-COMMERCE
  • COMMERCE MERUJUK PADA SEMUA AKTIVITAS PEMBELIAN ATAU PENJUALAN BARANG ATAU JASA
    • MARKETING, SALES, PAYMENT, CS

ELECTRONIC COMMERCE:

  • MELAKUKAN PERDAGANGAN DENGAN BERBANTUKAN KOMPUTER, JARINGAN DAN APLIKASI-APLIKASI PERDAGANGAN
e commerce1
E-commerce
  • Prosespembelian, penjualan, pengiriman, pertukaran, barang, jasaatauinformasimelaluijaringan
  • Pure click vs partial click
    • Berdasarkanderajat digitization
      • Product
      • Process
      • Intermediary
    • Pure requires all three components to be fully digitized
  • Internet versus non-Internet
    • Most are Internet based
    • May be value-added networks or local area networks
interaksi pelaku e commerce
Interaksipelaku E-commerce
  • Business-to-business (B2B)
  • Business-to-consumer (B2C)
  • Consumer-to-consumer (C2C)
  • Consumer-to-business (C2B)
  • Government-to-citizens (G2C)
  • Collaborative commerce between partners
  • Business to employees
  • Intrabusiness/Intraorganizational commerce
  • Mobile commerce (M-commerce)
e commerce2
e commerce
  • Business to business (B2B)
    • automating supply
    • increasing business efficiency
  • Business to Consumer (B2C)
    • Retail Sales
    • Customer Support
  • Consumer to Consumer (C2C)
    • Online Auctions
aplikasi e commerce
APLIKASI E-COMMERCE
  • SUPPLY CHAIN MANAGEMENT
  • VIDEO ON DEMAND
  • REMOTE BANKING
  • PEMBELIAN DAN PEMELIHARAAN
  • ONLINE MARKETING/ADVERTISING
  • HOME SHOPPING
  • AUCTIONS
infrastruktur e commerce
INFRASTRUKTUR E-COMMERCE
  • Information superhighway infrastructure
    • Internet, LAN, WAN, routers, etc.
    • telecom, cable TV, wireless, etc.
  • Messaging and information distribution infrastructure
    • HTML, XML, e-mail, HTTP, etc.
  • Common business infrastructure
    • Security, authentication, electronic payment, directories, catalogs, etc.
advantages of electronic commerce
Advantages of Electronic Commerce
  • Increased sales
    • Reach narrow market segments in geographically dispersed locations
    • Create virtual communities
  • Decreased costs
    • Handling of sales inquiries
    • Providing price quotes
    • Determining product availability
  • Being in the space
disadvantages of e commerce
Disadvantages of E-Commerce
  • Loss of ability to inspect products from remote locations
  • Rapid developing pace of underlying technologies
  • Difficult to calculate return on investment
  • Cultural and legal impediments
what is working
What is working?
  • Pornography
  • Travel / Tourism
  • Retail - items that don’t need personal touch - objectivity in product quality and performance
    • music, books, gifts, Computers, electronic items
    • Auctions
  • Real Estate - houses and investment properties.
  • Customer support services
  • More efficient and effective processes between businesses (B 2 B)
what is not working
What is not working?
  • Items which require “touch and trial”
    • Luxury goods
    • Clothes - beyond Tshirts
  • Groceries - it works for some people but market is restricted

Note: Many OFF line factors determine success of Online service. Eg. Transport network, customer profiles,

e commerce mechanisms
E-commerce Mechanisms
  • Electronic auctions
    • Competitive market mechanisms
      • Forward auctions
        • Sellers place offers and buyers make sequential bids
      • Reverse auctions
        • Sellers are invited to submit bids on product or service buyer wants
  • Bartering
    • Exchange of goods or services without money transactions
  • Portals
    • Information gateways
      • Single point of access through Web browser
portals
Portals
  • Commercial
    • Offer content to broad audiences
      • Routine
      • Little personalization
  • Publishing
    • Based on specific interests
      • Extensive search capabilities
  • Personal
    • Target specific filtered information
      • Narrow content
      • Personalized
  • Mobile
    • Accessible through mobile devices
objectives
Objectives?
  • Why get online?
    • Promote awareness of your Organization
    • Sell a product
    • Customer support
    • Information and contact page
    • Networking
    • Everyone else has a web page
slide17
Plan
  • What is your product?
      • Electronic, Services or physical
      • Portable and inexpensive to deliver
      • Tourism
  • Who is your market?
      • Overseas Fish buyers
      • Upper income art collectors
      • Budget travellers / Up market
  • Obstacles, Implementation and deadlines.
slide18

1

Consumer finds something she wants to buy at a “shop” on the Net

6

Verification and remittance of actual funds

Shop

Consumer sends on enciphered request for payment to her bank

2

The electronic bank sends back a secure packet of e-cash

Consumer’s Bank

3

Consumer Public Key

Merchant Server

The shop sends the packet of cash to its bank

5

Consumer sends the e-cash to the shop

4

Shop

Merchant Bank

legal and ethical issues
Legal and Ethical Issues
  • Fraud
    • Seller’s and buyer’s
  • Buyer protection
  • Seller protection
    • Unwarranted repudiation
    • Intellectual property rights
    • Domain names
  • Privacy issues
    • Cookies
    • Web tracking
    • Sales of lists
    • Monitoring e-mails and site visits
  • Taxation
  • Disintermediation
  • Intellectual Property issues
major legal and ethical issues in electronic commerce
Major Legal and Ethical Issues in Electronic Commerce
  • Privacy
  • Intellectual Property
  • Free Speech
  • Taxation
  • Computer Crimes
  • Consumer Protection
  • Miscellaneous
what is m commerce
What is M-Commerce?
  • Also known as pervasive computing
    • E-commerce done in a wireless environment
    • Any transaction with a monetary value that is conducted via a mobile telecommunications network.