Genre analysis
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Genre Analysis. Steven T. Varela Department of English University of Texas at El Paso. Genre. Genre is a category used to classify discourse usually by form, technique, or content. Genre changes discourse by the format the information is presented—the information is shaped by the genre.

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Genre Analysis

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Genre Analysis

Steven T. Varela

Department of English

University of Texas at El Paso


Genre

  • Genre is a category used to classify discourse usually by form, technique, or content.

  • Genre changes discourse by the format the information is presented—the information is shaped by the genre.

  • What are some common genres?


Some Examples of Genres

Oral: Public speaking, podcast, radio show/program, class lecture, interviews

Typography: books/textbooks, magazines, newspapers, websites, primary source documents (diaries, essays, etc), memorandums, laws/policy, editorials, instruction sets, transcribed interviews

Iconography: webcast, video, media, posters, cartoons/comics, photography, instruction sets, interviews through media


Genre Analysis Assignment

  • Full assignment sheet found in “Additional Materials” –Chapters 6-10 in CDA.

  • Choose one subject/topic, and analyze how two different genres present/discuss that topic—how is the discourse different depending on what the genre is?


Example #1: “The Immigration Debate”—viewer created media on Current TV


Example #2—Western Union Telegram


Other Typography: Interview Article


Photography

  • Vectors of attention: arrangements in photographs (what our eyes are drawn to)

  • Framing: what is included in the photo and what is not

  • Cropping: what is cut to provide focus and emphasis


Example #3—”Baths” on the Border


Vectors of Attention


Example #4—Poster (pg. 342 in CDA)


Website

  • Anti-Immigration Group—www.fairsu.org

  • How racism can be covered up by rhetoric

  • Domain name

  • .org -- Ethos?


Oral Discourse

  • George Lopez—on immigration

  • Stand up comedy as genre


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