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Diva’s. Yoshio. Daisuke. Business Plan. Mira. Maki. Elegant Beauty. Gabriela. Location. Branch Tokyo, Japan. Headquarters Los Angeles. Mission Statement.

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Diva s

Diva’s

  • Yoshio

  • Daisuke

Business Plan

  • Mira

  • Maki

Elegant

Beauty

  • Gabriela


Diva s

Location

Branch

Tokyo, Japan

Headquarters

Los Angeles


Diva s

Mission Statement

Diva’s is dedicated to providing our customers a perfect balance of beauty and wellness with unexpected quality, service and style.


Diva s

Type

Percentage

Total

Proprietorships- Beauty Shops

58%

780,681

Corporations Personal Services

33%

440,119

Partnerships- Beauty Shops

1%

9,048

Other Personal Services

8%

95,807

Totals

100%

1,325,655

Industry Size And Composition


Diva s

Industry Trends

  • Specialization of services E-commerce

  • Men’s hair coloring

  • Spas

  • Staff Training


Diva s

In L.A

In Tokyo

Marketing - Target Market

  • Middle class

  • From 22 to 55 years old

  • Young women

  • From 16 to 35 years old


Diva s

For All The Ways You Glitter

In L.A

In Tokyo

Elegant Beauty

Choose us, we will help you create beauty

Diva’s Beauty Salon

Diva’s

Marketing - Advertising

  • Magazines

  • Direct Mail

  • Magazines

  • Fliers


Diva s

Competition And Diva's

  • Competition

  • Diva’s

  • Specialized shop

  • All inclusive

  • Name recognition

  • Name recognition

  • Customer relations

  • Customer relations


Diva s

Services

  • Spa & Body treatment

  • Make up

  • Day Care

  • Skin Care

  • Haircuts

  • Nail Care

  • Massage


Diva s

77 ft.

77 ft.

Hair wash area

Office

Reception

Restroom

Restroom

Floor Plan in L.A

Storage

Waxing

Massage

Make up

Skin care

Children's Area

Waiting area

Haircut

&

Nail Care area

Spa

Stairs

Stairs

1 st Floor

2 nd Floor


Diva s

38 ft.

Storage & Office

76 ft.

Reception

Stairs

Elevator

Waiting bench

Floor Plan in Tokyo

Parking

Spa

Shower

Permanent &

Coloring Hair

Area

Haircut Area

Children's

Area

Nail care Area

Massage

&

Waxing

Make up

&

Skin care

Rest Room

Rest Room

Stairs

1 st floor

2 nd floor


Diva s

Interior


Diva s

CEO

Los Angeles

H.R.

Service

Marketing

Finance

 Training

 Evaluation

 Recruiting

 Manager

 Receptionist

 Hair designers

 Nail designers

 Make up artist

 Masseurs

 Skin care

assistants

 Babysitters

 Janitorial staff

 Accounting

 Financing

 Benefits

 Sales

 Promotion

 Pricing

 Ads

Customer

Service

 R & D

Only for 1 year (in 2004 we are planning open Marketing Department in Japan)

Organization Chart in L.A.


Diva s

CEO

Tokyo

Service

H.R.

 Manager

 Receptionist

 Hair designers

 Nail designers

 Masseurs

 Skin care

assistants

 Babysitter

 Janitorial staff

 Training

 Evaluation

 Recruiting

Organization Chart in Tokyo


Diva s

Finance - Sales in 2002


Diva s

Finance - Breakeven Point

Breakeven Point


Diva s

Future Plan

We will add two branches

France

Kyoto

We will extend our target market to include men


Diva s

See me

At Diva's

For Elegant Beauty


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