First impressions matter delighting your user from the moment they click buy
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First impressions matter: Delighting your user from the moment they click “Buy”. John Sheehan Software Development Engineer 2-095. First experiences with your app will set the tone. Techniques. Download quickly Come alive instantly Launch rapidly. Download quickly.

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First impressions matter: Delighting your user from the moment they click “Buy”

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First impressions matter delighting your user from the moment they click buy

First impressions matter: Delighting your user from the moment they click “Buy”

John Sheehan

Software Development Engineer

2-095


First experiences with your app will set the tone

First experiences with your app will set the tone


Techniques

Techniques

  • Download quickly

  • Come alive instantly

  • Launch rapidly


Download quickly

Download quickly


By reducing download size users can quickly acquire and begin using your app

By reducing download size, users can quickly acquire and begin using your app


Reducing download size

Reducing download size

  • Share common files across apps

  • Decouple resources from code


First impressions matter delighting your user from the moment they click buy

Windows Store backend

Solitaire

Fr-Frlang strings

Fr-Frlang strings

Game engine

Game engine

Game engine

Game engine

Code file

Code file

Code file

Code file

Game engine

Game engine

Fr-Fr Lang strings

Fr-Fr Lang strings

Scale 140 Image

System configuration:

Language  French

Scale  100

DX level  10.0

DirectX 10 Texture

DirectX 10 Texture

Fr-FrLang strings

Fr-FrLang strings

Code file

Code file


It s free when following best practices and using the resource management system

It’s free when following best practices and using the resource management system.


Transparent to users who can download more of your great apps

Transparent to users who can download more of your great apps!


Savings

Savings

App Size File Count

  • Sample of Microsoft apps with reduced disk footprint & file count

10800

28%

300

23%

230

7800


Recap

Recap

  • Avoid recompiling common libraries or runtimes

  • Continue using resource management system in Windows 8.1


Come alive instantly

Come alive instantly


Manifest based live tiles will light up your app from the moment it s installed

Manifest-based live tiles will light up your app from the moment it’s installed


Demo manifest based live tiles

Demo: Manifest-based live tiles


Recap1

Recap

  • Live tiles make great first impressions and roam across devices


Launch rapidly

Launch rapidly


Launch performance tips and tricks

Launch performancetips and tricks

  • Keep your initial UI simple

  • Don’t manipulate app markup

  • Break up code and resources

  • Optimize data saved on suspend for a “fast resume”


Summary

Summary


Make a great first impression with your app

Make a great first impression with your app


Summary1

Summary

  • Minimize your app’s download size

  • Enable live tiles in your app manifest

  • Be mindful of first launch performance


Resources

Resources

  • 2-9061 - Reducing your app’s footprint

  • 3-099 - App performance: From UX to API for 5 Key Scenarios

  • 3-156 - Create fast and fluid interfaces with HTML and JavaScript (WinJS)

  • 3-157 - XAML Performance Fundamentals

  • 3-068 - Web run-time performance


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