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Paper. Making the Right Choice. Paper can be the most expensive component in a publication—often 30-50 % of the total cost. Factors that affect cost . What size paper does the publication require? Which paper stock is appropriate and meets the budget?

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paper

Paper

Making the Right Choice

slide2
Paper can be the most expensive component in a publication—often 30-50%of the total cost.
factors that affect cost
Factors that affect cost
  • What size paper does the publication require?
  • Which paper stock is appropriate and meets the budget?
  • How will the paper be folded, bound, delivered?
standard u s paper sizes
Standard U.S. Paper Sizes
  • Business card—2x3.5
  • Index card—3x5, 4x6, 5x8
  • Letter—8.5x11
  • Legal—8.5x14
  • Tabloid—11x17

U.S. sizes are measured in inches; European paper is measured in metrics.

http://www.printernational.org/

http://desktoppub.about.com/cs/intermediate/a/measure_paper.htm

paper stock
Paper Stock

The publication itself and the method of printing will typically determine the paper stock needed.

  • Bond
  • Cover stock
  • Newsprint
  • Book
  • Coated
  • Glazed (glossy)
  • Matte
  • Acid-free
  • Vellum
  • Safety
  • Linen
  • Bible
  • Parchment
  • Granite
  • Deckle edge
paper stock1
Paper Stock
  • Another factor in selecting the correct paper stock is the paper weight
  • Definition: The actual weight in pounds of 500 full sheets of paper regardless of the basic size or grade of paper; also known as ream weight (500 sheets = ream)
    • Basic Size Example: bond paper 17x22, cover stock 20x26
    • If 500 sheets of bond paper at 17x22 weighs 20 pounds, the paper is described as 20# paper
paper folds
Paper Folds
  • Paper folds can add interest to a publication and catch the reader’s attention.
    • It can also add to the cost of the publication.
  • Publications can be folded by hand or by using an automatic paper folder
paper folds1
Paper Folds
  • Accordion—a zig-zagfoldwith parallel folds that go in opposite directions; alsoknown as zig-zag OR z-fold
  • Gate fold—folds the sidesin toward the middle of a page
paper folds2
Paper Folds
  • Tri-fold—two parallel foldsresulting in three panels on each side of the paper; also known as brochure fold or spiral fold
  • Half fold—divides the page in half; often called a booklet fold
paper binding
Paper Binding
  • Definition: the joining of pages with either wire, glue or other means
  • If a multiple-page document requires binding, there are a number of choices. The most frequent choices are: saddle stitch, punch and bind and perfect binding.
    • Any binding choice will increase the cost of the publication
saddle stitch
Saddle Stitch
  • Saddle stitch—a type of binding that staples down the middle of folded pages; frequently used to assemble booklets
spiral binding
Spiral Binding
  • Spiral binding----type of binding that secures pages by using metal combs/wires or plastic combs that fit into holes punched along the edge of the pages; allows the publication to lay flat when opened.
perfect binding
Perfect Binding
  • Perfectbinding—to bind pages together with glue to create a book; technique used on paperback books.
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