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HSM3 DVD PROMOTION February 2009

HSM3 DVD PROMOTION February 2009. HSM Franchise Facts. In Theatres Oct. 24, 2008 DVD Release: February 17, 2009 #1 movie with girls 6-11 Top selling record of 2006 Four weeks at #1 on the US Billboard Chart 57 licensees across multiple categories

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HSM3 DVD PROMOTION February 2009

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  1. HSM3 DVD PROMOTION February 2009

  2. HSM Franchise Facts • In Theatres Oct. 24, 2008 • DVD Release: February 17, 2009 • #1 movie with girls 6-11 • Top selling record of 2006 • Four weeks at #1 on the US Billboard Chart • 57 licensees across multiple categories • #1 in its time period on The Disney Channel

  3. THE POWER OF DISNEY • $34 billion in annual sales • Over 98% consumer awareness • Brand strength across all age groups • #1 Cable network in the world • #1 children’s web site in the world

  4. Consumer Offer • Week of February 15, 2008 • 2 offers to choose from* • Buy the HSM3 DVD get $2 off selected Disney Garden Produce Item • Or • Buy 2 Disney Garden Produce Items get $2 off • *Coupon Good for One Week Only • *To be redeemed by coupon or customer card

  5. Our Commitment • Market Exclusivity for 30 days • High-Graphic Packaging • Display Bins where applicable • Customized Ad Design • Coupon Redemption

  6. Retailer Requirements • Promotion must run in all retail stores • Offer must appear in Ad • Product must be on display Feb. 1 – March 1, 2009 (4 week minimum product purchases) • Retailer to choose offer • Retailer to choose products • Firm commitment by October 31, 2008

  7. PARTICIPATING PRODUCTS AND SUPPLIERS

  8. 3lb Bag of Apples SUPPLIER: CHELAN FRESH CONTACT: Mac Riggan (509) 682-4252 SUPPLIER: L&M NORTHWEST CONTACT: Andy Tudor (509) 698-3885

  9. 5lb Box of Clementines/Mandarins SUPPLIER: SUNWEST CONTACT: DOUG SANKEY (559) 646-4400

  10. 5lb Bag of Potatoes SUPPLIER: RUSSET POTATO EXCHANGE CONTACT: Marc Stalter (715) 335-8050

  11. 4ct. Bag of Avocados SUPPLIER: WESTPAK CONTACT : DOUG MEYER (951) 296-5757

  12. MERCHANDISING • TOOLKIT • High Graphic POS • Customized Ads

  13. MERCHANDISING • TOOLKIT • High Graphic Bin

  14. Western Region Sales Mark Haun 972-202-9951 mark@i-farms.com Imagination FarmsContact Information Eastern Region Sales Glen Reynolds 336-765-5044 glen@i-farms.com

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