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Cold Storage

Cold Storage. Shaheena Yunos Vivian Ng Crystal Tang Neo Yong Theng Joel Sim. Place. There are 46 stores in Singapore. 8 stores in Orchard itself ! The stores are located island wide!. Price.

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Cold Storage

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  1. Cold Storage Shaheena Yunos Vivian Ng Crystal Tang Neo Yong Theng Joel Sim

  2. Place • There are 46 stores in Singapore. • 8 stores in Orchard itself ! • The stores are located island wide!

  3. Price • Many singaporeans feel that the some of the products are more expensive compared to its competitors. • Fairpricevs Cold Storage

  4. Promotions

  5. Promotions

  6. Products • Food • Fresh Food - Crabs, Fish(live). • Can Food • Frozen Food – Prawn, Fish, etc • Convenient Food – Frozen Pizza, Pie, etc. • Dessert – Ice Cream. • Bakery – bread and waffles • Beverages • Alcoholic • Beer, Wine, Liquor, etc • Non-Alcoholic • Soft Drink, Fruit Juice, Etc

  7. Products • Non-Food • Adult Section • Adult Diapers • Baby Section • Lotion • Detergent • Diapers • Home Choice • Pet Food • Pet Accessories • Shoe Accessories • Travel Misc.

  8. Brand Positioning • Create more awareness. • More discounts on the items. • Having more advertisements • TV, print, etc.

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