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Pannon Local Products Cluster

Pannon Local Products Cluster. Pannon Local Product Cluster was founded on 3 October 2005. by 13 organisations operating in the West-Pannon Region after almosat a year of preparation.

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Pannon Local Products Cluster

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  1. Pannon Local Products Cluster

  2. Pannon Local Product Cluster was founded on 3 October 2005. by 13 organisations operating in the West-Pannon Region after almosat a year of preparation. The Cluster aims at helping the agricultural and handmade products found and produced in the region by estabishing a comprehensive inventory of them, streamlining their production, unifying their image and design and creating a market for them. One of the main directions of sale is the continuously strengthening local tourism, another is the e-commerce to face the challenges of the future, and the third is the local market built upon local, rural needs. An important objective beside the above is the increase of local employment, the creation of income-generating opportunities in the rural areas through the production of local products. Pannon Local Products Cluster

  3. Founders of the Cluster:Municipality of Csörötnek VillageVas County Association for Village TourismVas County Society for Village CateringGyőr-Moson-Sopron Association for Village Tourism Hegypásztor KörÍrottkő Nature Park AssociationFor the Small Settlements of Kemenesalja NPOKisalföld Folk Artists SocietyNature Park Territorial Development NPOVasi Hegyhát Multipuropse Small-regional AssociationZala County Folk Art SocietyZala Wine Road SocietySociety for the Villages of Zala Pannon Local Products Cluster

  4. Planned services of the Cluster I. Activating sales channels - providing information for the sales points - direct contact - organisation / coordination of product logistics II. Info and marketing - channelling market information to the producers - promotion, advertisement - establishment of trademarks - organisation of joint events III. Training organisation - professional trainings - organisation of experience exchange IV. Product development, technology- and quality development - consultation, professional work - help in resource provision Pannon Local Products Cluster

  5. Steps of the development process • 1. Establishment of a database • - Territory-specific products • - Producers, technologies • 2. Production of communication material • - Promotion material, price catalogue (for existing products) • - Image/design handbook, trademarks • 3. Market analysis • - Supply and demand mapping • - Assessment of potential sales points • 4. Product development, training • 5. Implementation of a quality insurance system • 6. Formation of a sales network • - Sales points for tourism • - Shop network • - Webstore • 7. Developing models of local employment Pannon Local Prodsucts Cluster

  6. The Cluster aims to finance the realisation of its objectives using tendered resourcesApplications put in so far:Regional Innovation AgencyEconomic Competitiveness Operative ProgrammeINTERREG IIIA Hungary-Slovenia-Croatia Pannon Local Products Cluster

  7. Management organisation of the Cluster:Hegypásztor Kör4 Molnár Antal str. 9825 Oszkó, HungaryContact:ÁkosZágorhidi Czigány Telefon: +36-20-220-43-40E-mail: akos@oszko.hu Pannon Local Products Cluster

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