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Kris Chang MIS510 2/4/2008

Kris Chang MIS510 2/4/2008. Agenda. Introduction Business Model Architecture Technological Innovation Features Demo Sample Code Resources & Tips. Introduction. How did it all begin? What did we want to do? One stop shop for dogs How did we do it? Created a Business Model

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Kris Chang MIS510 2/4/2008

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  1. Kris Chang MIS510 2/4/2008

  2. Agenda • Introduction • Business Model • Architecture • Technological Innovation • Features • Demo • Sample Code • Resources & Tips

  3. Introduction • How did it all begin? • What did we want to do? • One stop shop for dogs • How did we do it? • Created a Business Model • Spider, Mine, and integrate

  4. Business Model 1. Target Customers - Users who are dog lovers - Users who like to browse online - Users who like to interact with people online 2. Potential Business Partners - Dog shelters - Online dog product retailers - Dog breeders - Private sellers

  5. Business Model 3. Financial Opportunities - Venture Capital - Service fee from sellers - Advertisement: 5 cents/click

  6. Architecture

  7. Technological Innovation • Web Mining • Spidered information Websites. • Spidered videos from YouTube • Text Mining • Parsing HTML • Data Mining • Clustering: K-means • Similarity functions

  8. Features • Integrated: • Provide overall breed information • Useful functions for dog buyers • Search dogs by location • Useful information: Expensive breeds, and average price for each breed • A friendly environment for dog research

  9. Features • Useful functions for dog sellers • Price suggestion • Recommendation for dogs • Entering requirements; get recommended breeds • After recommended breeds, further find listings • Online network • Provide forum functions for all dog lovers

  10. Demo

  11. Sample Code • Google Maps: • http://code.google.com/apis/maps/documentation/examples/index.html • Google AdSense: <script type="text/javascript"> <!– google_ad_client = "pub-1459636306418722"; google_ad_width = 468; google_ad_height = 60; google_ad_format = "468x60_as"; google_ad_type = "text_image"; google_ad_channel = ""; //--> </script> <script type="text/javascript“src="http://pagead2.googlesyndication.com/pagead/show_ads.js"> function IFRAME1_onclick() { } </script>

  12. Resources • Good Site Design • http://www.freewebtemplates.com • http://www.oswd.org/ • Microsoft Software available via MSDN • SQL Server 2005 • Visual Studio 2005 • API Info • http://www.programmableweb.com/

  13. Tips to Success • Start Early!! • Come up with a good Business Model • Professional Site Design • Leverage your Teammates • Be Innovative

  14. Questions

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