Rockwell automation l.jpg
This presentation is the property of its rightful owner.
Sponsored Links
1 / 15

Rockwell Automation PowerPoint PPT Presentation


  • 221 Views
  • Uploaded on
  • Presentation posted in: General

Rockwell Automation. Best in France Case Study by. Mr. Sandeep, Mr.Ravi, Ms. Font,Mr.Alias and Mr. Buet. The Rockwell Company Rockwell Products Company's clients France – Reasons for Investing Constraints in France Adaptation to France Key Constraint Costs

Download Presentation

Rockwell Automation

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -

Presentation Transcript


Rockwell automation l.jpg

Rockwell Automation

Best in France Case Study

by

Mr. Sandeep, Mr.Ravi, Ms. Font,Mr.Alias and Mr. Buet


Executive overview l.jpg

The Rockwell Company

Rockwell Products

Company's clients

France – Reasons for Investing

Constraints in France

Adaptation to France

Key Constraint Costs

Key Benefits

Essential Advice

Executive Overview


Rockwell automation3 l.jpg

Rockwell Automation

  • Came to France in 1984

    • Head quarters in Bruxels for the EMEA (Europe, Middle East, Africa) countries

  • Sales and Consulting

    • Industrial automation power, control and information solutions

  • Key figures (2003)

    • World Sales – $4.1 Billion

    • Sales in France- $ 711 Million

    • Profit - $ 1,352 Million


Company products l.jpg

Company products

  • Leading product lines

    • Allen Bradley, Reliance Electric, Dodge and Rockwell software

  • Fabrication units

    • Brussels,Holland and other European countries, except in France

  • No plans for any further expansion in France


Company s clients l.jpg

Company's clients

  • Clients - All industries

    • Michelin in Europe

  • Competitors

    • Schneider and Siemens

  • Expectations

    • High Quality Products,

    • Competitive Adv - Industrial solutions

  • France

    • Important market for growth about 20 years ago


France reasons for investing l.jpg

France – Reasons for Investing

  • European Market

    • Growth Opportunities, Product lines which could be attractive

  • Countries Considered

    • Belgium, Netherlands and Germany

  • Why France ?

    • Concentration of Potential clients

    • US market is saturated

    • Good sales and Technical assistance


Company values l.jpg

Company values

  • Values which were different

    • No of working hours - 35 hr /week

    • Union laws – simple and contractual in US

    • US companies are primarily driven by profit motive

  • Steps taken

    • Tried to adopt the French values rather than changing them

    • Hired french employees


Constraints in france l.jpg

Constraints in France

  • Poor economic growth

    • Negative Profits margins

    • Culture Difference

  • Rigid labor unions

  • Rigid social laws

  • Less working hours as compared to US

  • More free days than Americans

  • Translating english documents in french


Adaptation to france l.jpg

Adaptation to France

  • Adaptations made by the company

    • French employees in Franc Compensation

    • Union is voted in the firm

    • Followed the French working hours

    • Motivation

    • Training to sales men in French/English

    • Very few expatriates


Key constraint costs l.jpg

Key Constraint Costs

  • Key Constraint Costs

    • Hiring workforce who can speak in French

    • Hiring French executives to guide in the setup process

    • Communication constraints

    • Belgium and Germany scored over France in the communication aspects


Key benefits l.jpg

Key Benefits

The key benefits of being in France

  • One of the largest global markets

  • Emergence of new technologies and industry

  • Creative and hardworking labor force

  • Potential to expand business

    • Main reason for Rockwell to invest in France


Essential advice l.jpg

Essential Advice

  • Should take help from ministers of foreign affairs, from chamber of commerce about fiscal advantages

  • Should take the help of few French personnel to introduce to the French culture and habits.

  • Depends on your objectives


We thank l.jpg

We Thank

Pierre de Voisins

Human Resources Manger

01 30 67 72 35

[email protected]

36, av de l’Europe

Michael Segalla

Professor in HEC


Bibliography l.jpg

Bibliography

References

  • www.Rockwell.com

  • www.Rockwellautomation.com

  • Annual reports


Our team l.jpg

Our Team

  • Nanduri Sandeep, E013, HEC

  • Ravi Sagar, E013, HEC

  • Candice Font, C203, HEC

  • Clement Buet, K38, HEC

  • Arnaud Alias, D89, HEC


  • Login