Be it B2B outbound telemarketing or B2C outbound telesales, it is important to find a reliable agency that can deliver these services to you at a cost-effective rate. You can either ask for recommendations from your peers or look for a reliable agency on the internet.\n
It is important to take advantage of leads if you have a great product or service that you are looking to
sell. You also need to develop more opportunities for delivering what you are offering to potential
customers. A telesales campaign really helps if you want to make the most of the opportunities.
Telesales campaigns need to be a part of your core marketing activities.
Here are top 5 reasons why an outbound telesalescampaignis what your business needs:
1. It helps in creating leads with apersonal touch. You can create plenty of leadsif you are
combining telesales with internet marketing and direct mail.Telesales offers a lot more than
expected. It helps in striking a personal connection between the customers and the company.
This connection isn’t possible with an electronic message or a postcard.
2. Leads created by telesales campaigns helps in developing personal relationships. It also helps in
qualifying leads that your business receives through other means such as your brochure or
website. The chances of converting prospects to sales increases by pre-qualifying leads early on.
This prevents your business from wasting time and money by trying to sell to weak leads.
Outbound telesalesis one of the cost-effective ways of qualifying leads so that the weak leads
are not passed on to the sales team.
3. The best way of making a sale is to speak to the people at thetop of any organization. If your
business manages to get through the ‘Gate Keeper’ and reach the top executives of a company,
chances of making a sale increases.
4. It becomes easy to clean the sales data you have and keep it updated. It has been observed that
at least 20% of sales data of a company is either duplicated or filled with errors. With the help of
an outbound telesales campaign, it becomes easy to correct the errors and clean the records.
This prevent sales team from wasting time on contacting the wrong people.
5. Telesales is a cost-effective way of marketing products and services to the right people. If a
professional telesales team is handling this task for your business, it becomes easy for you to cut
the cost of your sales activities in a significant manner.
If you have a long list of prospects, you will need a skilled team of telesales experts because it will help
you in speaking to hundreds of potential clients in a short time span. When telesales experts listen to
prospects on the phone, theyget to discover opportunities that your business never knew existed.
Be it B2B outbound telemarketingor B2C outbound telesales, it is important to find a reliable agency
that can deliver these services to you at a cost-effective rate. You can either ask for recommendations
from your peers or look for a reliable agency on the internet. Narrow down at least 3-4 agencies and get
in touch with each one of them to compare and make a final choice.
Tim runs a telemarketing company. He also writes articles on importance of B2B outbound
telemarketingor B2C outbound telesales.