IBM

1. IBM The profile of IBM 范竞升 Main products 毛先红 History 王翊翎 The Rise and Recession 周敏 Summary 陈延金

2. The profile of IBM Company Name International Business Machines Corporation Date of Establishment 1910 Headquarters Armonk, New York. 范竞升

3. Market Cap:224.20 billions Net Income:16.57 billions Employees:434,246 Market position:The largest technology and consulting company Industry:Information Technology Services

4. IBM历史上的CEO及任期  第一任 Thomas J. Watson（托马斯·约翰·沃森） 1914 - 1956 第二任 Thomas J. Watson Jr.（小托马斯·约翰·沃森） 1956 – 1971 第三任 T. Vincent Learson（文森特·利尔森） 1971 - 1972 第四任 Frank T. Cary（弗兰克·卡利）1973 - 1981 第五任 John R. Opel（约翰·欧佩尔）1981 -1985 第六任 John F. Akers （约翰·埃克斯）1985 - 1993 第七任 Louis V. Gerstner, Jr.（路易斯·郭士纳） 1993 - 2002 第八任 Palmisano, Samuel J.（彭明盛 ）2002至2012 第九任Virginia Rometty（罗睿兰）2012至今

5. The coperation Culture Respect for the individual The best customer service in the world Excellence

6. No business too small, No problem too big！ Main competitor: Microsoft Corporation, Accenture plc, Hewlett-Packard Company. Website: http://www.ibm.com

7. The Main Product &Service Global Technology Services: providing IT infrastructure and business process services. Global Business Services:offering consulting solutions Software:offering middleware and operating systems software.

8. Systems and Technology:providing computing power and storage solutions; and semiconductor technology, products, and packaging solutions. Global Financing: provides lease and loan financing to end users

9. 毛先红

11. software product Information Management Lotus Rational Tivoli WebSphere

12. ThinkPad (IBM pc) ThinkPad 235 ThinkPad 240 ThinkPad 700系列 ThinkPad 800系列 ThinkPad T2x系列 ThinkPad T400&T500系列 ThinkPad W5xx系类 ThinkPad X4x Series

13. Server products:按处理器分类 AMD 架构服务器 Inter 架构服务器 Power 架构服务器

14. 按操作系统分类 UNIX 系统服务器 Linux 系统服务器 Windows 系统服务器

15. 产品规格分类 IBM z系列服务器(大型机) IBM I系列服务器(中型企业级) IBM p系列服务器(基于power5技术) IBM x系列服务器(通用系列) IBM 刀片式服务器

16. Other products 打印机 (Info Print Solutions Company ） Lenovo Think Centre 台式电脑* IBM 存储效率计算器 IBM Storwize V7000 Business Advantage 计算器 商业收款机 POS软件产品 IBM音响

17. 王翊玲 History IBM was founded on June 16, 1911, is an information technology company. In 1911, Charles R. Flint planning an international time recording company, slide rule companies and tabulation Machines Corporation three companies merged to calculate - watch - Recording Company . George Fairchild became the company's Chairman of the Board.

18. May 1, 1914, the young salesman Thomas Watson was hired CTR, and later he thus created the Blue IBM. In 1915, the famous "Think" signs, old Watson slogan, beginning in the company's internal use only.

19. In 1917, CTR company International Business Machines Co., Ltd. named into the Canadian market. In 1940, the Second World War has been outbreak , IBM mass production of munitions production lines expanding. Thomas Watson

20. In 1951, This is the history of IT is an important milestone April 7, 1964, IBM chairman Tom Watson, Jr. Personally released System 360

21. In 1981, John R.Opel strat the new CEO, IBM created a new era, because IBM-PC, IBM trademarks began to enter the home, school, small and medium enterprises. Intel and Microsoft's dominance in this bud. After entering the 21st century, IBM's leadership was changed again, Samuel J. Palmisano made ​​in 2000 IBM's president, two years later, took over as CEO.

22. “The Big Blue”

23. The Rise and Recession of IBM The first rise ：50s—60s The first recession：70s The second rise ：the early 80s（to 1985） The second recession ：1986—1993 The third rise ：1993 — 2002 周敏

24. The first rise Leader: 小托马斯·沃森 • 小沃森的选择- • 成功带领IBM打入计算机市场并成为行业领导者 • 经营环境 • 新兴的电子计算机领域。

25. The first recession Leader :弗兰克·卡利 • 卡里的战略 • 坚持传统，迷信大机型，错失转型变革机会。 • 经营环境 • 应对当时美国司法部提出的反托拉斯诉讼。 • 个人电脑的兴起。

26. The second rise Leader: 欧佩尔 • 欧佩尔兴起措施 • 发展采取进攻型战略。 • 以闪电战术开发个人计算机市场

27. The second recession Leader :约翰·埃克斯 • 埃克斯的改革 采取了万人规模的大幅精简人员、重组组织机构 以及增强销售力量等措施.但对大型机不忍放手，转向速度不快，其措施一直未有成效.

28. The third rise Leader: 路易斯·郭士纳 • 郭士纳改革 • 打破保守，发现新问题，开创新局面，实现战略转移。

29. Generally Speaking, the revolution can be divided into three part. • The first period：1993—1995 生存 • 保持公司的完整。 • 重新建立传统产品的领导地位 • 精兵简政 • The second period：1996—1997 成长 • 重组核心流程 • 将IT作为战略手段 • 发展新业务增长点：服务、中间件和技术 • The third period 1998—2002 重回领导地位 • 电子商务 • 流程、IT和网络的整合 • 知识管理

30. summary • The way of employing persons • IBM in China

31. IBM号称蓝色巨人。 招募“纯蓝”，培养“深蓝”，激励“蓝色精灵”，实现“蓝色梦想”，这就是“蓝色巨人”的用人之道！ 注：“蓝色血液”——IBM的价值观 “新蓝”——新加入IBM公司的员工 “纯蓝”——刚大学毕业就加入IBM公司的人 “深蓝”——IBM公司中的高级人才

32. The way of employing • “Vacancies at IBM don’t remain unfulfilled for long——IBM不会总有空的位置。” • In order to seek for "big blue" culture and values of talents, through various channels to recruit talents to become IBM "pure blue", "blue".

33. IBM招募“蓝色精灵”——IBM的招聘机制 Job fair Newspaper advertising Online job Campus recruitment

34. how IBM assess of candidates The written test The interview Good faith self-confidence Ability to communication Others

35. IBM培养“新蓝”——新员工培训 所有的IBM新员工都是“新蓝”，包括大学刚毕业就加入IBM的“纯蓝” Front-Office Back-Office

36. 造就“深蓝”——IBM的培训体系 IBM company givesa very huge investment in staff training, spending $750 million a year in improving employees' knowledge and professional skills, per employee spends at least 15 to 20 days of training time per year . IBM公司每年用在员工培训上的投资非常巨大，每年投入7.5亿美元提高员工的知识和专业技能，每名员工每年至少会有15-20天的培训时间。

37. The first stage： 1979 to 1988 The second stage： 1989 to 1999 The third stage： 2000 to now IBM in China

38. IBM in China • In 1979, IBM entered into China by installing the first IBM computer in Shenyang blower plant. • In 1992, IBM officially announced the formation of International Business Machines Corp China co., LTD. in Beijing, which is the IBM's first wholly owned enterprise in China. • In 1993, it has set up a branch office in Guangzhou and Shanghai

39. IBM in China • In 1995, the IBM China research center was founded in Beijing, which is its seventh science laboratories around the world. • On December 8, 2004, Lenovo bought IBM's PC division.

40. The end Thank you for your attention !