Marketing. Chapter 7 Foundations of Restaurant Management and Culinary Arts. 7.1 Introduction to Marketing. Market: A group of people who desire a product or service Marketing: The process of communicating a business’s message to it’s market. Introduction to Marketing. Advertising .
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Foundations of Restaurant Management and Culinary Arts
Carbonated Soft Drinks are one of the most frequently ordered items in the US. Their low cost and high profitability makes them a STAR on any menu