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Kiss 101 media pack

Kiss 101 media pack. Q2 2014. TOPLINE HIGHLIGHTS – Q2 2014. KISS 101 is commercial market leader with 453,000 listeners On average listeners listen to KISS for 5.7 hours a week In total KISS listeners listen for 2.6 million hours each week

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Kiss 101 media pack

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  1. Kiss 101media pack Q2 2014

  2. TOPLINE HIGHLIGHTS – Q2 2014 • KISS 101 is commercial market leader with 453,000listeners • On average listeners listen to KISS for 5.7 hours a week • In total KISS listeners listen for 2.6 millionhours each week • KISS has a market share of 5.2%amongst all adults 15+ • KISS is commercial market leader for reach and share amongst 15-24s15-34sand 15-44s • Our strongest audience is 15-44sin which we are commercial market leader with 368,000 listeners • KISS 101 has 207,000 ABC1 listeners and 302,000 Housewives/main shoppers • Rickie, Melvin and Charlie in the Morning reaches199,000 listeners • Jez from 9am-12pm reaches 252,000listeners • Neev on 12-3pm and reaches 202,000listeners • Michael and Tinea from 3-7pm reaches253,000 listeners • KISS 101 is part of KISS UK which reaches 4.6 million adults across the UK Source: RAJAR Q2 2014

  3. KISS 101:DEMOGRAPHIC PROFILE 45+ 35-44 Female C2DE % 25-34 Male ABC1 15-24 Source: RAJAR Q2 2014

  4. AGE VS. COMPS % Source: RAJAR Q2 2014

  5. WEEKLY REACH ADULTS: KISS VS. OTHER STATIONS IN IT’S TSA 000s Source: RAJAR Q2 2014* Station TSA doesn’t cover all of KISS TSA

  6. WEEKLY REACH 15-24: KISS VS. OTHER STATIONS IN IT’S TSA 000s Source: RAJAR Q2 2014* Station TSA doesn’t cover all of KISS TSA

  7. WEEKLY REACH 15-34: KISS VS. OTHER STATIONS IN IT’S TSA 000s Source: RAJAR Q2 2014* Station TSA doesn’t cover all of KISS TSA

  8. WEEKLY REACH 15-44: KISS VS. OTHER STATIONS IN IT’S TSA 000s Source: RAJAR Q2 2014* Station TSA doesn’t cover all of KISS TSA

  9. % OF KISS LISTENERS WHO LISTEN TO OTHER STATIONS Source: RAJAR Q2 2014

  10. KISS 101 TRANSMISSION AREA

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