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OVERVIEW

OVERVIEW. DEFINITION WESTERN SCENERIO AFRICAN SCENERIO TOURISM POTENTIAL TOURISM POLICY CONSTRAINTS INVESTMENT CHALLENGE SUMMARY. DEFINITION. TOURISM THE STUDY AND/OR MANAGEMENT OF RECREATION, LEISURE AND TRAVEL. WESTERN SCENERIO. Culture History Man made Nature.

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OVERVIEW

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  1. OVERVIEW • DEFINITION • WESTERN SCENERIO • AFRICAN SCENERIO • TOURISM POTENTIAL • TOURISM POLICY • CONSTRAINTS • INVESTMENT CHALLENGE • SUMMARY

  2. DEFINITION TOURISM THE STUDY AND/OR MANAGEMENT OF RECREATION, LEISURE AND TRAVEL

  3. WESTERN SCENERIO • Culture • History • Man made • Nature

  4. AFRICAN SCENERIO • PREDOMINANTLY NATURE • Wildlife • Scenery • Sun and sand

  5. AFRICAN TOURISM POTENTIAL Cultural heritage • Music, rhythm and dance • Cuisine • Worship & shrines • Art and artefacts • Dress code • Legends & celebrities Political structures

  6. TOURISM POLICY Centred on: • Wildlife conservation • Employment creation • Revenue generation • Foreign exchange earning Inadequate on: • Promotion of domestic tourism • Diversity • Culture heritage

  7. CONSTRAINTS • Infrastructure • Security • Leadership • Governance • Finance • Apathy

  8. DIASPORA INVESTMENT CHALLENGE • Cultural heritage • Time share accommodation arrangement • Infrastructure • Telecommunication • Internet • Transport -Air/rail travel • Security • Recreation and accommodation

  9. SUMMARY • OVERVIEW • DEFINITION • WESTERN SCENERIO • AFRICAN SCENERIO • TOURISM POTENTIAL • TOURISM POLICY • CONSTRAINTS • INVESTMENT CHALLENGE

  10. END THANK YOU ASANTE !

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