CIRED 2011 Frankfurt, June 6th, 2011. E-MOBILITY – CHALLENGES FROM A PREMIUM MANUFACTURERS PERSPECTIVE. BMW GROUP‘S VISION. . BMW Group is the leading provider of premium vehicles and mobility services . . E MOBILITY WILL ACHIEVE A RELEVANT MARKET SHARE. .
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Frankfurt, June 6th, 2011
E-MOBILITY – CHALLENGES FROM A PREMIUM MANUFACTURERS PERSPECTIVE.
BMW GROUP‘S VISION.
BMW Group istheleadingproviderofpremiumvehicles and mobilityservices.
E MOBILITY WILL ACHIEVE A RELEVANT MARKET SHARE.
BMW GROUP‘S PRODUCT STRATEGY.
MINI E AND BMW ActiveE SERVE AS KEY LEARNING
PROJECTS OF OUR MEGACITY VEHICLE.
Use of renewable energy.
Strengths and weaknesses.
THE BMW i3.
THE BMW i8.
VehiclePurpose Design sportscar
Battery Lithium-Ion Battery
LifeDrive architecture allows ideal integration of the electric drivetrain and breaks the weight spiral for electric vehicles.
The BMW Group and the joint venture set up
with the SGL Group are investing a total of
€530 million in the project.
A total of over 1,000 jobs will be created
as a result of the investment.
CFRP alignment + recycling
E-MOBILITY GOES BEYOND AND REQUIRES A HOLISTIC SYSTEM.
Sales and Leasing BEV
Charge at Home & Work (Wallbox)
(e.g. 2nd Life)
Semi- / publiccharginginfrastructure
Energy and Grid Management
A SUSTAINABLE MOBILITY NEEDS AN APPROACH TAKING INTO ACCOUNT DIFFERENT RESPONSIBILITIES.
MANAGED CHARGING IS A CHANCE FOR SUSTAINABLE MOBILITY AND ENERGY SUPPLY.
AC / DC CHARGING INFRASTRUCTURE.
REQUIREMENTS ON E-MOBILITY INFRASTRUCTURE.
Grid- and Load Management
Chargingtechnologie: AC /DC Easy and fair access
With respect to sustainable mobility BMW Group will go ahead on both – further improvements on conventional technologies and continuous development on alternative drive train technologies .
Beyond, increasing urbanisation will change individual mobility. Therefore BMW Group ‘s vision is to be a leading provider of premium car and premium mobility services.
E-mobility needs a comprehensive approach between manufacturers, utilities, infrastructure and politics.
THANK YOU FOR YOUR ATTENTION.
BMW GROUP BUILDS MOBILITY OF THE FUTURE IN LEIPZIG.
Expansion of the Leipzig plant to make it the first location in Germany equipped to handle the large-scale production of zero-emission electric cars.
Around €400 million will be invested at the plant in new buildings and machinery and some 800 jobs will be created in the process up to 2013.