1 / 5

Focus Question

Focus Question. How is Media Language used to appeal to the target audience? Consider the following: Message promoted (e.g. people should vote against George W Bush) Who is the target audience of the clip?

cece
Download Presentation

Focus Question

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Focus Question • How is Media Language used to appeal • to the target audience? • Consider the following: • Message promoted (e.g. people should vote against • George W Bush) • Who is the target audience of the clip? • What representations exist within the clip? (e.g. gangsters, housewives, policeman, politicians etc.) • What type of video is it? (Narrative, performance, concept, animation...) • Features of the clip: costumes, backdrops, makeup, body language, lighting, dancing, close ups, text, hairstyles etc.

  2. Slave 4 U The promoted message that Britney Spears is sending her audience is that women are slaves for men and that they can do whatever they please with women; ‘dance upon me’, and ‘leave behind my name, my age.’ The clip features Britney dressed up in revealing clothing: • She is dancing front andcentre of the clip as many men and a few women dance around her provocatively.

  3. Target Audience • The target audience of the clip would be predominantly men. The clip appears to invite the ‘Male Gaze Theory’ with Britney inviting sexual activity, dancing promiscuously and asking them to ‘dance upon her’.

  4. Representations Within the Clip

  5. Analysis Break-Down • Message promoted • Target Audience • Representations within the clip – gangsters, housewives, policemen etc. • What style of video is it? • Analyse the mise en scene with screenshots (costumes, backdrops, makeup, body language, lighting, dancing, close ups, text, hairstyles etc.) • Impact on the audience

More Related