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Engaging Your Board in the Fun of Fundraising

Engaging Your Board in the Fun of Fundraising. Today’s Format. Reality checks on Fundraising – Yes, even in this economy! How to woo your Board 3. Exercise – conquering challenges. Reality Check #1. Generosity prevails $307 billion a year in donations $252 billion from individuals

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Engaging Your Board in the Fun of Fundraising

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  1. Engaging Your Board in the Fun of Fundraising

  2. Today’s Format • Reality checks on Fundraising – Yes, even in this economy! • How to woo your Board 3. Exercise – conquering challenges (C) 2009 www.wendydyer.com

  3. Reality Check #1 Generosity prevails • $307 billion a year in donations • $252 billion from individuals • $Trillions expected by 2017 • People want to give money away, anyway - might as well be to you • Convincing not to make a gift – but to you (C) 2009 www.wendydyer.com

  4. Reality Check #2 (C) 2009 WD Inc. 314-303-3704 www.wendydyer.com St. Louisans – particularly generous • $3.15 billion donated – 15% higher • 70% of households donate each year • $2,336 in average household donations • $50,000 – 100,000 most generous • Wealthier give less • Businesses $3,000 per employee – 4 x’s more

  5. Reality Check #3 Fundraising is an Art – not a Science • Donors must see the need • Take them on the journey to see their place in solution How? • Recognize that everyone wants to do good • Help people be the heroes they want to be • Start with your Board (C) 2009 www.wendydyer.com

  6. Want to Woo Your Board? • Seven Healthy Habits built on main premise: If They Like You……. (C) 2009 www.wendydyer.com

  7. #1 Know their motivations and needs (C) 2009 www.wendydyer.com

  8. Why Motivations? Board Member-First Philosophy Ask them, every year: • Why did you join the board? • What are your expectations – are they met? • What is the #1 thing you’d like to accomplish during your time here? (C) 2009 www.wendydyer.com

  9. #2 Don’t overwhelm (C) 2009 www.wendydyer.com

  10. #3 Make organization’s needs clear – repeat and reinforce – use SIZZLE! (C) 2009 www.wendydyer.com

  11. Sizzle = Power Message • Why? • Results? • How Much Does it Cost? • Who Cares? Find places to repeat and reinforce so message sticks! (C) 2009 www.wendydyer.com

  12. #4 Cultivate insiders – power of peer to peer (C) 2009 www.wendydyer.com

  13. #5 Be a Chameleon (C) 2009 www.wendydyer.com

  14. You Are Paid to Blend In • Yes! You can be yourself and adjust Rock your career by learning to inspire: • Helpful people • Difficult people • Needy people • Slug-like people (C) 2009 www.wendydyer.com

  15. #6 When called upon – Fast and Flawless! (C) 2009 www.wendydyer.com

  16. #7 Be a Credit Giver, not Taker (C) 2009 www.wendydyer.com

  17. Exercise • Tackling Challenges! (C) 2009 www.wendydyer.com

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