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Keeping Air Quality “Fresh”

Keeping Air Quality “Fresh”. Innovative PR, Events & Web 2.0 Strategies Presented by: Frank Mongioi and Jessica Horne EPA’s National Air Quality Conference March 17, 2010. Sponsored by: New York State Department of Transportation. Who is Clean Air NY?. 4,500 Employer Partners

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Keeping Air Quality “Fresh”

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  1. Keeping Air Quality “Fresh” Innovative PR, Events & Web 2.0 Strategies Presented by: Frank Mongioi and Jessica Horne EPA’s National Air Quality Conference March 17, 2010 Sponsored by: New York State Department of Transportation

  2. Who is Clean Air NY? • 4,500 Employer Partners • 150+ Community Groups • 11 Colleges/Universities • 16,000+ Individual Partners • 10,000+ Facebook Fans GOAL: 1% VMT reduction year-round

  3. Advertising

  4. Public Relations

  5. Commit to Cleaner Air Week

  6. Skating in Central Park

  7. Clean Air NY’s Online Communities

  8. Clean Air NY Results

  9. Fresh, the Clean Air NY Cloud

  10. Thank you! Frank Mongioi FMongioi@icfi.com 347.326.0916 Jessica Horne JHorne@icfi.com 917.435.8477 Share ICF’s Presentation with your colleagues:www.icfi.com/naqc2010

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