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INFINITE ENTERTAINMENT CENTRE

INFINITE ENTERTAINMENT CENTRE. Brian Boissonnault Romel Cruz Varun Malik Anthony Schneider Casey White. Infinite Possibilities. OVERVIEW. Introduction Mission Statement Product Assessment Market Assessment Marketing Objectives Conclusion. INFINITE ENTERTAINMENT CENTRE.

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INFINITE ENTERTAINMENT CENTRE

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  1. INFINITE ENTERTAINMENT CENTRE Brian Boissonnault Romel Cruz Varun Malik Anthony Schneider Casey White Infinite Possibilities

  2. OVERVIEW • Introduction • Mission Statement • Product Assessment • Market Assessment • Marketing Objectives • Conclusion

  3. INFINITE ENTERTAINMENT CENTRE INFINITE POSSIBILITIES

  4. MISSION STATEMENT The goal and aims of Infinite Entertainment Centre is to achieve the highest potential of entertainment to accommodate the need of anyone who needs a break from the ordinary

  5. OUR VISION Intense New Fun Innovative Nightlife Inexpensive Technological Entertainment

  6. PRODUCT ASSESSMENT 1st floor -Play Gaming -Bar & Grill -Care -Pub

  7. PRODUCT ASSESSMENT 2nd Floor -Business -Fitness -Swim -Lanes

  8. PRODUCT ASSESSMENT 3rd Floor -Spot Lounge

  9. MARKET ASSESSMENT • Family Market • Biggest revenue centre • Wide variety of options • Young Adults • Difficult to attain and maintain • Corporate Market • Location at hub of corporate sector • All about accessibility and latest technology

  10. MARKET ASSESSMENT • School Market • Attract by putting together packages • Seniors Market • Fastest growing segment • Senior memberships available • Tourist Market • Infinite capabilities • Location very centralized

  11. MARKETING OBJECTIVES AND STRATEGIES 1. to predict and satisfy customer needs 2. to go above & beyond: not just to be as good as, but to be better than, our competition 3. to become known as a company with community prestige 4. after opening, to maintain positive steady growth in profits as well as creating truly loyal customers.

  12. TO CONCLUDE GET WELL SOON Brian!

  13. BEHIND THE SCENES

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