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Wisconsin State Legislature Special Committee on Single-Use Plastics

Wisconsin State Legislature Special Committee on Single-Use Plastics. Chris Librie – Director, Global Sustainability Chip Brewer – Director, Worldwide Government Relations S. C. Johnson & Son, Inc. Madison – October 19, 2010. SC Johnson Company Background. Founded 1886 in Racine, Wisconsin

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Wisconsin State Legislature Special Committee on Single-Use Plastics

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  1. Wisconsin State Legislature Special Committee on Single-Use Plastics Chris Librie – Director, Global Sustainability Chip Brewer – Director, Worldwide Government Relations S. C. Johnson & Son, Inc. Madison – October 19, 2010

  2. SC Johnson Company Background • Founded 1886 in Racine, Wisconsin • Fifth Generation of Family Leadership • Fisk Johnson, Chairman & CEO • Sales: More than $8 billion • Employees: Approximately12,000 worldwide • Operations in 70 countries • Products sold in virtually every country • Strong commitment to corporate responsibility

  3. SC Johnson – Sustainability Leader for Over 50 YearsSelected Highlights WBCSD 1955 Introduced water-based aerosols with reduced environmental impact and improved safety 1975 Eliminated CFCs from aerosol products, three years before the U.S. mandate 1992 Published first-ever consumer packaged goods company Public CSR Report 1992 Co-founded the World Business Council for Sustainable Development 2001 Greenlist™ process to evaluate materials based on environmental impact 2002 Became first CPG manufacturer to join EPA’s Climate Leaders program 2006 In recognition of Greenlist™, awarded the Presidential Green Chemistry Challenge Award and Ron Brown Award for Corporate Leadership 2009 Product ingredient disclosure through “What’s inside SC Johnson” www.whatsinsidescjohnson.com 2009 Waste and emissions goals achieved; -54% vs. 2000 baseline

  4. SC Johnson Reducing Greenhouse Gas Emissions • 2009 global manufacturing GHG emissions down 31.6% vs. 2000 • 39.7% of the company’s electricity sourced from renewable energy Source: SC Johnson Public Report 2010

  5. SC Johnson Takes a Holistic Approach to Sustainability A Holistic Approach,Improving the Whole Company

  6. GreenlistTM Origins • In 2001, SC Johnson wanted to develop a systematic way of continuously improving the materials which comprise our products • This includes the chemical raw materials as well as packaging components • SC Johnson scientists worked with the U.S. Environmental Protection Agency, along with suppliers, university scientists and NGOs to develop a rigorous rating system for raw materials and packaging components • This rating system became known as Greenlist™

  7. What is GreenlistTM? • It’s not an actual list – it’s a process for rating raw materials according to environmental and health impact, so we can choose the best options • It’s a patented process, but we license it free of charge to other organizations that want to improve the environmental profile of their products • Formulation scientists and packaging engineers are required to choose materials with higher Greenlist™ ratings when products are being restaged as well as when new products are being developed • 3-7 unique criteria for each category • Meaningful – Discriminating • Readily available – Other Significant Concerns • Each raw material or component gets a score for each criteria • 3 (Best) • 2 (Better) • 1 (Acceptable) • 0 (Restricted Use Material - RUM) • Packaging includes plastics, cardboard, glass and metal components

  8. Greenlist™ Criteria for Packaging • Plastic • Post Consumer Recycle (PCR) content • Recyclability of plastic (clear versus colored; PVC & PVDC prohibited) • Polymer Renewable Resource content (e.g. PLA, bio-based) • Paper • Post Consumer Recycle (PCR) content • Fiber Source (e.g. recycled fiber, Certified Forest Management) • Bleaching process (e.g. bleach free, zero discharge process; chlorine bleach prohibited) • Metal • Post Consumer Recycle (PCR) content • Metal type (e.g. aluminum, steel) • Glass • Post Consumer Recycle (PCR) content • Material selection (e.g. clear, colored) • Secondary treatments (e.g. untreated, printed, spray coating or acid-etched)

  9. Greenlist™ – Continuous Improvement

  10. SC Johnson Packaging Wins • Eliminated chlorine from packaging (PVC) and processes (bleaching) • 30% PCR in all HDPE bottles • Scrubbing Bubbles, fantastik • 50% PCR in all PET bottles • Windex • >25% PCR in Steel cans • Glade, Pledge, Raid • Development of starter/refill concepts which extend the life of primary packs • Glade Plug Ins • OFF! Clip-Ons • Windex Refill Bottle (reuse trigger) • Further packaging reductions as part of “design to value” corporate program

  11. Ziploc Evolve Pledge Mr. Muscle DoyPack • Use 25% less plastic • Manufactured using 50% wind energy • >25% recycled steel can • Reduces plastic by weight 80% SC Johnson Sustainable Product & Packaging Innovation Continuing to explore innovation in this area: e.g. pouch refills and concentration

  12. SC Johnson Collaboration with Customers Walmart sustainability goals SC Johnson leadership examples • Co-gen, wind and bio-mass: • 32% reduction in GHGs since 2000 • Over 40% of SCJ factory energy is from sustainable sources • Waste reduction at factories • 54% waste and emissions reduction • 95% of remaining waste recycled • Removal of PVC from packaging and chlorine from paperboard • Greenlist™ drives use of “better/best” materials from 18% to 44% since 2001 • Pioneering Ingredient Disclosure • Removing phthalates

  13. SC Johnson Collaboration with Customers • Collaborated with Target to pilot the Sustainable Packaging Metrics proposed by the Global Packaging Project (GPP) of the Consumer Goods Forum • Goal was to determine if the GPP metrics were valid and useful tools for measuring the Life Cycle Impacts of increasing/decreasing post consumer recycled content in blow molded PET bottles, manufactured for use with household cleaners • The pilot program ran the duration of approximately nine months • Target/SC Johnson to report results to GPP by December 2010

  14. Consumers buy Ziploc bags at retail stores. Consumers use their Ziploc bags. Consumers return to retail to recycle their Ziploc bags. The plastic collected is recycled into new products. Collaboration with Retail, Industry & Consumers • In April 2010, Ziploc launched a partnership with TerraCycle to collect Ziploc products at up to 2,000 schools nationwide. In six months, 300,000 bags were recycled. • Ziploc bags are made from PE (#4) film which is the same material type as plastic grocery bags. However, Ziploc has traditionally not been encouraged to be placed in the bag recycling stream at most grocery stores. • SC Johnson collaborated with key PE film reclaimers (TREX, Hilex, AERT, MVR) and retailers to ensure compatibility in existing recycling streams, collection and applications. • A multifaceted consumer engagement and education plan is being developed to drive participation in this recycling effort. Launch planned January 2011.

  15. The Future for Packaging Responsibility • RD&E into bioplastics and compostables • Increased use of highly recyclable materials over less recyclable ones • Continued consumer education in recycling • Which materials and what are the benefits

  16. Conclusions – Packaging Sustainability • SC Johnson is committed to making environmentally responsible choices with regard to packaging design • Our Greenlist™ process drives demonstrable continuous improvement in material selection • We are collaborating with retail partners like Walmart and Target to drive even greater improvements in packaging responsibility • SC Johnson is reaching out to consumers in order to engage them in sustainable consumption and responsible waste management • Our RD&E focus is on developing new, breakthrough solutions to packaging responsibility

  17. Public PolicySustainable Waste Managementand EPR

  18. Sustainable Waste Management • Waste management imposes significant costs – environmentally and economically • Consumer goods industry has a role to play in reducing waste • Containers and packaging compromise 31% of MSW generated in U.S. (EPA 2008)

  19. Sustainable Waste Management • SC Johnson and other CPGs should play an important role to: • Redesign packaging where possible to reduce content (source reduction) • Increase recycled content of packaging • Promote recycling and support markets for recycled material

  20. Resource extraction • Materials processing • Manufacturing/marketing • Retail sale • Consumption • Discard/collection • Waste processing • Disposal EPR • Best policy solutions emerge from considering the entirelifecycle of products and packaging:

  21. EPR • Extended product responsibility: • Holistic approach taking account of entire life cycle of products and packaging • Assign appropriate “responsibility” at various stages of life cycle and taking into account product variables • Does not ignore consumer • Leads to more effective policy options by governments (local, state, federal) • Life cycle approach to EPR espoused by President’s Council for Sustainable Development (Sustainable America: A New Consensus, 1996)

  22. EPR • EPR packaging schemes implemented in Europe and Canada (which focus almost exclusively on producers/brand owners): • Various fees for packaging materials sends unclear price signals (no harmonization) • Limited transparency to consumers • Lack of cost-benefit analyses to businesses, consumers, government

  23. EPR • U.S. should avoid disharmonized requirements • EPA has initiated project reviewing U.S. solid waste management policy and practice: • Multi-stakeholder approach • Thorough review of existing positives (what’s working) and negatives (what’s not working) • First meeting 9/23/2010 • Agreement to convene subsequent meetings to identify promising policy approaches and voluntary/ collaborative actions • SC Johnson and other industry committed to this process

  24. Thank you

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