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Chapter 4. The Wal -mart effect. How much did a one gallon jar of Vlasic pickles cost at Wal-Mart at its lowest price?. $2.97 per gallon. What was Vlasic eventually forced to do after his gallons of pickles were pulled from Wal-Mart’s shelves in January 2001?. File for bankruptcy.

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The Wal -mart effect

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Chapter 4

Chapter 4

The Wal-mart effect


The wal mart effect

How much did a one gallon jar of Vlasic pickles cost at Wal-Mart at its lowest price?


The wal mart effect

$2.97 per gallon


The wal mart effect

What was Vlasic eventually forced to do after his gallons of pickles were pulled from Wal-Mart’s shelves in January 2001?


The wal mart effect

File for bankruptcy


The wal mart effect

Why was FedEx unable to do any interviews about the “carrier of the year” title they had won?


The wal mart effect

Wal-Mart ordered them to remain silent on the topic, and they had little choice but to obey.


The wal mart effect

What remarkable action did John Mariotti make as president of Huffy bicycles to help keep pace with Wal-Mart’s demands?


The wal mart effect

He gave some of his bicycle designs to his competitors for free.


The wal mart effect

What happened when Wal-Mart decreased the amount of shelf space for DMC embroidery threads?


The wal mart effect

DMC’s sales dropped 30%.


The wal mart effect

What reason, apart from basic frugality, makes Wal-Mart able to keep its own costs down?


The wal mart effect

Strategic cost shifting to suppliers


The wal mart effect

In order to continue minimizing costs, what is any company eventually forced to do?


The wal mart effect

Manufacture products overseas, where there are lower labor costs and less regulations.


The wal mart effect

Wal-Mart benefits from the impression that _________ is some kind of unmanageable economic weather system out of the control of everyone, affecting all players with indifference.


The wal mart effect

Globalization


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